Inspiration from 2008: Louis Vuitton-Soundwalk
14-4-2011
In partnership with Soundwalk, Louis Vuitton organized in 2008 serveral audio-guided citytours in Beijing, Shanghai and Hong Kong. For € 12,= per person, you could enjoy of stories of theses cities. A nice example of brand stretching, when a company is focusing on new unexplored markets. Other examples of brand stretching, is the Armani hotel or the Ralph Lauren restaurant.
The enviromental friendly lunch bag
13-4-2011
The lunch bags are designed by 3Greenmoms and made of cotton. Equipped with a waterproof layer they’re very well prepared for your bread and snacks. The beautifully styled bag is small and flexible, therefore very convenient. Another a very big plus, the bags can go in the dishwasher!
Posh bowling
12-4-2011
‘Posh’ will not be the first association when it comes to bowling alleys or curling rinks. Yet, at The Spare Room, on the mezzanine level of the Hollywood Roosevelt Hotel, both bowling and the bowling oxfords custom-designed for the newly opened lounge by George Esquivel are now decidedly in. Worth a visit to Los Angeles!
Minibarbox
8-4-2011
A minibar is for each hotel a service with many disadvantages. It takes time and money to maintain, and continues to rise questions. Empty the minibar, reduce products or replace minibar? Therefore, there is an alternative developed by hotel experts: the Minibarbox. A nicely designed box that contains a selection of beverages. Hotels can sell the box at the reception or place it directly in the hotelroom.
Landal Greenparks implements “glamping”
8-4-2011
With the construction of luxury safari tents, Landal Greenparks implements “glamping”. It’s a combination of glamour and camping. In other words, camping with luxury around you. Five luxurious tents will appear at Landal Coldenhove Eerbeek (The Netherlands).
‘A Taste of the Soul’
7-4-2011
From April 7 in cinemas: ‘A Taste of the Soul’. A Taste of the Soul hosts two prominent chefs and a master taster: Erik van Loo, Patron of Park Hill, former chef and former Park Hill Owner Cees Helder and Paul Craenenbroeck, former inspector of Michelin.
Islena, the beer of Ibiza
7-4-2011
Isleña beer is more than a delicious beer, Isleña IS Ibiza. A pungent beer experience from the beautiful Ibiza. The island is known for beautiful sunsets, passionate nights and the good life. The stylishly designed aluminum beer bottle gives the elegance it deserves. Trendy, temperamental and only available in the distinctive hospitality.
Whrrl your world
6-4-2011
Whrrl 3.0 is a social app which offers personalized recommendations about places to go and activities based on your interests. You can join several ‘Societies’; groups with the same interests, passions or brand affinities to exchange recommendations, tips and experiences via photos and notes.
Malibu Cocktails in the supermarket
6-4-2011
Malibu Introduces Malibu ‘Ready to Serve’ Cocktail in two flavors, Tropical Caipirinha and Caribbean Cosmo. The cocktails can be served with ice. The Malibu cocktails are available at supermarkets in the spring of 2011 for € 9.99.
KLM introduces Travlr: traveling based on social media
6-4-2011
KLM introduces a new way to find your ultimate destination: KLM Travlr. It is an online search tool, based on your interests, which collects relevant content from a variety of social media sources and processeses it into a travel advice. The platform is developed by Tribal DDB.