Treasure hunt with Repudo at Pinkpop festival
8-6-2011
Repudo starts a digital treasure hunt for backstage passes and tracks at Pinkpop festival (the Netherlands). Together with Sony they place digital messages across the festival terrain that are only readable on the spot. The app for iPhone and Android combines GPS with a game element. Next to a variety of (sponsored) campaigns it’s also possible for users to leave messages for each other at any location. The platform is not mainstream yet but has potential for restaurants, hotels and other companies that want to introduce promotions with a game element.
Marketing stunt at Brasserie de Nymph
7-6-2011
At Hotel de Nymph in Brielle (the Netherlands), one could reserve a table for their “heavenly” 3-cours dinner between the first and fith of June (the days around Ascension day), and win a real “Ascension” in an hot air balloon for 2 persons.
The ultimate form of glamping?
7-6-2011
Sleeping in a cabin or caravan in a hotel in Berlin. The playground is only smaller than at the camping! For the die-hard camper? Or the one who can’t live without the luxury of a hotel?
Shower head with Legionnaires disease filter
3-6-2011
The Dutch company PB international thought of a new way to keep legionnaires’ disease out of our bathrooms. The previous showerhead systems where expensive due to the high maintainance costs. The filters needed regular replacement. This new system is self cleaning and increases the livespan of the showerhead 25 times.
Inspiration of 2009: Sleeping in a rescue capsule
1-6-2011
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This was once a rescue capsule hanging besides a drillplatform in the Northsea, now the capsule is turned over into a luxury suite, which accommodate a bed for 2 persons, a seat, sanitation and a minibar. It floats around on the Friesland lakes.
Spiral lounge chair for next to the pool
30-5-2011
This chair is designed bij Victor M. Aleman. The general idea of people facing towards eachother is that they can communicate more while sunbathing. The chair is made with a modular design so that it is easy to transport and store. We only expect a quarrel if both want to lie in the sun.
Sleeping in a wing
27-5-2011
The designers of “2012 Architecten” thought of a way to use the three wings of a windturbine. The wings are big enough to fit a bed, a table with chairs and a wardrobe. These rooms will contain as well a solar powered shower, solar energy cooking facility and a compost toilet.
Self service soup
27-5-2011
Townhouse Designhotel Maastricht is nominated for the Dutch Hotel Award. The Jury gave the three nominated hotels an assignment. They have to use social medie to let people know they are nominated for the award with the message self (&) service added. Townhouse is serving free soup during check-in at the hotel. Because of that, the website Self-service-soep.nl is launched, here all the social media traffic about Townhouse is gathered. Hans van Wolde , star master chef is asking people to send in new recipes for soup.
Oscar Stock Market System
24-5-2011
Ordering a drink in a bar will never be the same with the Oscar Stock Market system of the Belgium companies Torex and Drugstore. This POS won in 2010 the ‘Innovation Award’ of the Horeca Expo, for new concepts. A dynamic screen in the bar shows the current prices of the drinks, based on the fluctuating stock prices. Even a stock crash can be simulated. A nice way of increasing the experience around ordering drinks and herewith stimulate the sales.
No damage from online reviews
19-5-2011
ReviewPush allows owners of a business to stay on top of their reviews in an efficient way. There are so many user reviews sites, that it is more difficult for business owners to keep up with all of them. ReviewPush monitors most user review sites on a daily basis and alerts the business owner via a customized review report.
