Loyalty 2.0
With this smartphone app you can collect points by scanning QR codes at the participating companies. A modern way of creating loyalty. The earned points can be exchanged for nice rewards. Watch the movie at the website.
With this smartphone app you can collect points by scanning QR codes at the participating companies. A modern way of creating loyalty. The earned points can be exchanged for nice rewards. Watch the movie at the website.
In our daily lives we cannot live without internet and other online tools. The Marriott’s Renaissance Pittsburg hotel offers her guests a ‘detox’ package, whereby all mobile devices needs to handed over to the reception upon arrival. The rooms feature no television or telephone, but instead, books are available at the rooms.
Dutch hotels and hostels can use a special trained dog in their battle against bed bugs. Labrador retriever Sally has been trained for 1,5 years to detect these anoying crawling creatures.
Last week we spotted a 20 minutes newspaper at the website of Ads of the World (created by the Miami Ad School in Madrid). During our holiday in America we noticed that newspapers are still served at the hotelroom door. At the Topnotch resorts we were served the New York Times Digest, a ten-page synopsis of The New York Times. TimesDigest is designed and edited to provide a balanced selection of the Times’ top stories and editorial comment, along with sports, weather, business news and the celebrated crossword puzzle.
Spotted in august 2008, but until today still possible at some Westin Hotels, the work-out rooms. Westin offers the special option of booking a guest room equipped with a treadmill, a stationary bike, dumbbells, fitness DVDs, resistance bands, stability balls and bottles of water.
Reach.ly is a new service focused specifically on finding potential new guests. Reach.ly monitors Twitter for mentions of planned trips and allows hotels to reach out to visitors who are heading their way. It’s a free service which begins when hotels register with the site via Twitter and indicate which cities they’re interested in. Reach.ly then begins to filter Twitter traffic for them, and presents it in a manageable number of tweets. Hotels can communicate with the potential guests at the Reach.ly interface. According to Reach.ly 9% did make a booking en about 20% indicated that they appriciated the contact. Interesting?
Another interesting hotel will appear in Qatar soon – hotel resort “Amphibious”. the hotel is designed by the Italian company Giancarlo Zema Design Group. The hotel complex will include residential buildings, offices and marina with modern bay. In the central tower will house a restaurant that offers exotic dishes in addition to stunning panoramic views. Guests can stay in the 80 semi-submersible suits, which were called “Jellyfish.” The rooms have wonderful open views to the underwater artificial reefs. On the territory of the hotel complex will be used only electric vehicles and small aluminum boats with hydrogen engines.
ING Direct in Italy discovered that positive testimonials from current ING customers were responsible for bringing many new customers into the bank. In order to highlight how word of mouth referrals were driving the bank’s business, Leo Burnett Milan decided to create a series of live executions featuring real customers framed against bank billboards. Thus giving potential customers on the street the opportunity to talk to ING clients firsthand. Inspiration for the restaurant or hotel business? Just put happy guests somewhere behind a table with a meal, or in a bed?
Recently we have indicated that the chain of the Great Wolfe Lodge works with RFID technology for a direct line of their guests to their Facebook pages. The Ushuaia Ibiza Beach Hotel recently launched an integrated whole Facebook concept for their hotel based on the same technique. The movie clearly shows how it works.
Google has launched Hotel Finder, an experimental search tool that enables users to define key lodging preferences to find the perfect hotel for their travel needs. Users fill in their preferred location, dates, price and rating details, and Hotel Finder delivers its top recommendations in a list or on a Google Map. For the moment, it’s only available in the U.S.A. As far as we could see there are some new trics that make the search easier but it shows a lot of comparison to the search tools from for example Expedia and Bookings.
Approachable inspiration, trends and highlights from 2025 that can be easily applied to your own business in 2026. A whitepaper to scroll through when you read more
We’ve been enjoying glorious summer weather for a few weeks now, and the popular seasonal drinks are already known. Mocktails, cocktails, spritz variations, rosé, and read more
With this smartphone app you can collect points by scanning QR codes at the participating companies. A modern way of creating loyalty. The earned points can be exchanged for nice rewards. Watch the movie at the website.
In our daily lives we cannot live without internet and other online tools. The Marriott’s Renaissance Pittsburg hotel offers her guests a ‘detox’ package, whereby all mobile devices needs to handed over to the reception upon arrival. The rooms feature no television or telephone, but instead, books are available at the rooms.
Dutch hotels and hostels can use a special trained dog in their battle against bed bugs. Labrador retriever Sally has been trained for 1,5 years to detect these anoying crawling creatures.
Last week we spotted a 20 minutes newspaper at the website of Ads of the World (created by the Miami Ad School in Madrid). During our holiday in America we noticed that newspapers are still served at the hotelroom door. At the Topnotch resorts we were served the New York Times Digest, a ten-page synopsis of The New York Times. TimesDigest is designed and edited to provide a balanced selection of the Times’ top stories and editorial comment, along with sports, weather, business news and the celebrated crossword puzzle.
Spotted in august 2008, but until today still possible at some Westin Hotels, the work-out rooms. Westin offers the special option of booking a guest room equipped with a treadmill, a stationary bike, dumbbells, fitness DVDs, resistance bands, stability balls and bottles of water.
Reach.ly is a new service focused specifically on finding potential new guests. Reach.ly monitors Twitter for mentions of planned trips and allows hotels to reach out to visitors who are heading their way. It’s a free service which begins when hotels register with the site via Twitter and indicate which cities they’re interested in. Reach.ly then begins to filter Twitter traffic for them, and presents it in a manageable number of tweets. Hotels can communicate with the potential guests at the Reach.ly interface. According to Reach.ly 9% did make a booking en about 20% indicated that they appriciated the contact. Interesting?
Another interesting hotel will appear in Qatar soon – hotel resort “Amphibious”. the hotel is designed by the Italian company Giancarlo Zema Design Group. The hotel complex will include residential buildings, offices and marina with modern bay. In the central tower will house a restaurant that offers exotic dishes in addition to stunning panoramic views. Guests can stay in the 80 semi-submersible suits, which were called “Jellyfish.” The rooms have wonderful open views to the underwater artificial reefs. On the territory of the hotel complex will be used only electric vehicles and small aluminum boats with hydrogen engines.
ING Direct in Italy discovered that positive testimonials from current ING customers were responsible for bringing many new customers into the bank. In order to highlight how word of mouth referrals were driving the bank’s business, Leo Burnett Milan decided to create a series of live executions featuring real customers framed against bank billboards. Thus giving potential customers on the street the opportunity to talk to ING clients firsthand. Inspiration for the restaurant or hotel business? Just put happy guests somewhere behind a table with a meal, or in a bed?
Recently we have indicated that the chain of the Great Wolfe Lodge works with RFID technology for a direct line of their guests to their Facebook pages. The Ushuaia Ibiza Beach Hotel recently launched an integrated whole Facebook concept for their hotel based on the same technique. The movie clearly shows how it works.
Google has launched Hotel Finder, an experimental search tool that enables users to define key lodging preferences to find the perfect hotel for their travel needs. Users fill in their preferred location, dates, price and rating details, and Hotel Finder delivers its top recommendations in a list or on a Google Map. For the moment, it’s only available in the U.S.A. As far as we could see there are some new trics that make the search easier but it shows a lot of comparison to the search tools from for example Expedia and Bookings.
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