Panda Express® launches ‘Pandaoke’ | Karaoke pop-ups across the U.S.
9-5-2025
Panda Express®, the largest family-owned Asian dining brand in the U.S., is launching ‘Pandaoke’, a fun, one-of-a-kind karaoke experience in four cities during May and June, just in time for Asian American and Pacific Islander Heritage Month.
As inspiration on how to create some rumour around your brand!
2 minutes read
Restaurant COBRA in Antwerp has launched ‘La Petite Collection’
9-5-2025
Restaurant COBRA in Antwerp has launched its very own clothing line, ‘La Petite Collection’. The popular spot on the Leopoldplaats, known for its fusion of bar food and gastronomy, responds to the frequent questions from guests about the team’s stylish uniforms. The collection is now available both in the restaurant and online.
1 minute read
A unique caviar dessert at R21 in Amsterdam
8-5-2025
Caviar continues to grow in popularity and is increasingly appearing in surprising combinations. Back in April 2023, we wrote about caviar ‘bumps’, but now we’re seeing pairings with pizza and even desserts — as recently spotted in the United States. A striking sweet-and-salty combination! Caviar bumps have now gained popularity in Europe too, but would we see caviar appear in desserts here as well? That seemed uncertain, until we discovered a similar dessert at restaurant R21 in Amsterdam. Their creation, a combination of Asetra caviar with crème fraîche ice cream and feuilletine, sounds absolutely delicious!
2 minutes read
KFC and Benchmark Resorts & Hotels offer moms a finger lickin’ getaway for Mother’s Day
2-5-2025
Great collab for Mother’s Day! This Mother’s Day weekend, KFC in the U.S. is partnering with Benchmark Resorts & Hotels to give moms what they really want: rest, relaxation and Chicken & Waffles in bed. Select Benchmark properties in Boston, Seattle, Phoenix, Daytona Beach Shores (Florida), and Portland (Oregon) will offer the ‘Mom Flies the Coop’ package for stays on May 10 and 11.
1-minute read
Trends we spotted | Week 18
2-5-2025
At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. With this week links to articles about:
- We love the idea of making a wedding cake on the spot! Spotted in Italy.
- Marriott International has announced it is expanding its lifestyle portfolio by acquiring citizenM.
- The Maybourne Riviera hotel reopens for the 2025 season with new culinary, wellbeing and guest experiences.
- Mandarin Oriental Bodrum is set to host the iconic Gigi Rigolatto pop-up this summer.
- Spotted at Chin Chin labs: vanilla soft serve with French fries and a drizzle of potato peel sauce.
- The first 3D printed Starbucks store has opened in Brownsville, Texas.
- Designs have been revealed for Laheq, the first residential-led development at The Red Sea in Saudi Arabia, developed by Red Sea Global (RSG) and designed by Foster + Partners.
- Starting May 5, McCrispy™ Strips and the all-new Creamy Chili Dip will be available nationwide at McDonald’s USA.
- Domino’s Pizza and Bicky launch spicy Bicky Mexicano® pizza in Belgium.
- Sensory Cooking by Homey’s Tools for Life elevates the cooking ritual with kitchen tools designed by Boey Wang of Studio Boey.
Enjoy reading!
Eberhardjes are looking for ‘Lieve Amsterdammers’
1-5-2025
Eberhardjes are cookies named after the kind, former mayor of Amsterdam, Eberhard van der Laan. The Eberhardjes stand for positivity and connection and they’re looking for ‘Lieve Amsterdammers’ (kind citizens of Amsterdam). During Amsterdam’s 750 anniversary year, anyone can nominate a kind fellow citizen through the Eberhardjes website. These people will be honoured in an online Hall of Fame with beautiful portraits.
Entrepreneurs can support the campaign by becoming a pick-up location and displaying promotional materials at their location.
1 minute read
Coravin World Wine Tour | May 2025
28-4-2025
Coravin is once again partnering with restaurants and bars around the world to offer exclusive, rare, and highly sought-after wines by the glass during the Coravin World Wine Tour in May 2025. Eight countries — the US, UK, Australia, Italy, France, Denmark, Germany, and the Netherlands — are participating, with more than 55 leading venues, ranging from trendy wine bars to Michelin-starred restaurants. Sommeliers are bringing out exceptional wines and vintages from their cellars, some of which have never before been available by the glass.
2 minutes read
Trends we spotted | Week 17
25-4-2025
At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. This edition highlights some fun hospitality initiatives for Kingsday — perfect to visit, enjoy, or use as inspiration for next year! We’ve also included some international examples of creative campaigns and product launches.
- Royal Desserts at live-fire restaurant Nela in Amsterdam.
- Café De Blaffende Vis in Amsterdam will unveil its iconic 2025 King’s Day façade at the stroke of midnight during King’s Night.
- Café De Gaper in Leiden will transform into Snackcafé De Gaper on King’s Day, serving a snack menu fit for royalty.
- Stëlz Hard Seltzer released a limited edition ‘can belt’ especially for King’s Night and King’s Day — it sold out quickly!
- Want to toast with an orange drink? Jägermeister ORANGE has just hit the market.
- In the U.S., BJ’s Restaurant & Brewhouse teamed up with Mars to launch a new twist on their signature dessert: the SNICKERS® Pizookie.
- Rita’s Italian Ice & Frozen Custard introduces a bold take on a classic: Cola Italian Ice.
- Pretzelmaker® in the US is giving away free Pretzel Bites tomorrow (April 26th) in celebration of National Pretzel Day.
- Outback Steakhouse in Australia turns up the heat with their Hot Wing Roo-lette – a spicy challenge for the daring!
Enjoy reading!
Trends we spotted | Week 16
18-4-2025
At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. With this week links to articles about:
- Biotech company Tropic created a banana that resists browning, offering major benefits against food waste.
- The Hoxton Edinburgh is set to open this June in the historic Haymarket district. The hotel features 214 rooms, including nine room types with names such as Snug Single, Bunk Room, Cosy, Roomy, Biggy and more.
- McDonald’s Germany has opened a temporary McDonald’s restaurant experience in a Minecraft design in the center of Munich.
- The ‘Broccoli Cheddar Pizookie’ by BJ’s Restaurant & Brewhouse. A savoury pizookie this time!
- Celebrate burgers and bottomless fun at Red Robin during the National Burger Month with a Bottomless Burger Pass.
- A ‘Pay What You Want’ Food Truck tour on ‘National Tax Day’ by Newman’s Own food and drinks.
- And the Staypineapple hotel brand in the US covered taxes and amenity fees for their guests if they booked on ‘National Tax Day’.
- Energy storage system from Intercel prevents peak load at TommyTomato’s new meal delivery site in Utrecht.
- Gastrovino in the Netherlands opened two new locations in just one week. A store in Leiden and a store and Mediterranean-style osteria in Nuenen!
Enjoy reading!
Heinz Trade-Up in Dubai| From sachet clutter to ketchup upgrade
18-4-2025
Heinz Trade-Up in Dubai is tackling a common household dilemma: the overflowing kitchen drawer filled with unused ketchup sachets. A recent survey by Heinz revealed that 70% of UAE residents have unwanted ketchup sachets at home, with nearly half admitting to having 5–10 sachets scattered around. Over half of the respondents described this as frustrating, and 60% said they’d be more likely to use the sachets if they were Heinz.
We think a decluttering of ketchup sachets – or any other sachet – might work here in Europe as well! 😉 It’s a fun variation on the Heinz Pickle Switch that stood in Rotterdam.
1 minute read