Strawberries are a popular fruit. Yet there is a big difference in flavor between different species. To promote the taste of strawberries Jan Robben, organized the first strawberrymob in Amsterdam. The discussion on Twitter is in full swing. So all foodies… gather in Amsterdam on the 4th of July for the first strawberrymob!
Because of the World Cup, Nike has a new action. Through social media like Facebook and Twitter, people can send a message, containing an endorsement for their favorite soccer player, which is shown on a large screen on the Life Centre in Johannesburg. This screen, which is half the size of a soccerfield, shows the message with a corresponding animation. After showing the message, the transmitter receives a message containing a picture of her/his headline on the screen. The same technology can be used in a nightclub or a festival.
Supor has created a funny marketing stunt to promote their new wok, which doesn’t stick. In front of a large half-pipe, Supor put a large picture of the wok. Stunt skaters where skating on the half-pipe, dressed as shrimps, eggs and carrots. See the movie for the results!
SapientNitro and Unilever developed an ice cream machine that rewards consumers for their smiles. The machine is equipped with a camera that can detect smiling people. When the smile is big enough, consumers will be rewarded with a free ice cream. This machine will make people smile for the coming 1,5 year.
Topguest is a service where you earn points when you check in at a hotel. If you have enough points you may use it to get a free night or a discount at the following stay. It is not an app, you just have to sign up at one of the many social media that support this service.
The Iamsterdam Card is now available as iPhone app. The app enables tourists to obtain information about attractions and immediately see where the I amsterdam Card gives discounts.
In Johannesburg Coca-Cola has designed a 17 meters high cheering male, from empty crates. Keeping the upcoming World Cup in mind it’s a very nice marketing stunt.
Especially for the release of Sex and the City 2, Moët & Chandon made these 4 cocktails, inspired by the ladies from the movie. The cocktails are named: The Fashionista, The Socialite, The Player and The Bombshell.
After Nespresso, Samsung used a 3D animation for a product presentation. This time in our own capital, Amsterdam, using one of the most famous buildings in Amsterdam, the “Beurs van Berlage”.
We’re already in the third week of October, and more and more festive inspiration is popping up online. Pinterest remains a wonderful source of ideas, read more
We’ve been enjoying glorious summer weather for a few weeks now, and the popular seasonal drinks are already known. Mocktails, cocktails, spritz variations, rosé, and read more
Strawberries are a popular fruit. Yet there is a big difference in flavor between different species. To promote the taste of strawberries Jan Robben, organized the first strawberrymob in Amsterdam. The discussion on Twitter is in full swing. So all foodies… gather in Amsterdam on the 4th of July for the first strawberrymob!
Because of the World Cup, Nike has a new action. Through social media like Facebook and Twitter, people can send a message, containing an endorsement for their favorite soccer player, which is shown on a large screen on the Life Centre in Johannesburg. This screen, which is half the size of a soccerfield, shows the message with a corresponding animation. After showing the message, the transmitter receives a message containing a picture of her/his headline on the screen. The same technology can be used in a nightclub or a festival.
Supor has created a funny marketing stunt to promote their new wok, which doesn’t stick. In front of a large half-pipe, Supor put a large picture of the wok. Stunt skaters where skating on the half-pipe, dressed as shrimps, eggs and carrots. See the movie for the results!
SapientNitro and Unilever developed an ice cream machine that rewards consumers for their smiles. The machine is equipped with a camera that can detect smiling people. When the smile is big enough, consumers will be rewarded with a free ice cream. This machine will make people smile for the coming 1,5 year.
Topguest is a service where you earn points when you check in at a hotel. If you have enough points you may use it to get a free night or a discount at the following stay. It is not an app, you just have to sign up at one of the many social media that support this service.
The Iamsterdam Card is now available as iPhone app. The app enables tourists to obtain information about attractions and immediately see where the I amsterdam Card gives discounts.
In Johannesburg Coca-Cola has designed a 17 meters high cheering male, from empty crates. Keeping the upcoming World Cup in mind it’s a very nice marketing stunt.
Especially for the release of Sex and the City 2, Moët & Chandon made these 4 cocktails, inspired by the ladies from the movie. The cocktails are named: The Fashionista, The Socialite, The Player and The Bombshell.
After Nespresso, Samsung used a 3D animation for a product presentation. This time in our own capital, Amsterdam, using one of the most famous buildings in Amsterdam, the “Beurs van Berlage”.
Bezoek horecatrends op
