Dance more Drink slow with Armin van Buuren
6-1-2014
In 2006 Heineken launched the campaign ‘Enjoy Heineken Responsibly’ for responsible drinking. Today Heineken launched the ‘Dance more drink slow’ campaign as part of ‘Enjoy Heineken Responsibly’. The famous Dutch DJ Armin van Buuren wrote the track ‘Save My Night’ for the campaign and is the ambassador and protagonist in the video above. The importance of the campaign is to show responsible drinking in an inspiring way. The video will be showed in all countries where Heineken is sold.
Open happiness with Coca Cola
6-1-2014
Coca Cola stands for ‘Open Happiness’ and there is no better time to open happiness than Christmas. But first you need something to wrap a gift with and therefore Coca Cola placed billboards with free wrapping paper in various shopping centers in Belgium during December. Coca Cola and the Belgium creative agency Duval Guillaume have developed the billboard together with Clear Channel.
Noodle brand introduces hangover taxi service
3-1-2014
In the month of December, the English noodle brand ‘Kabuto Noodles’ has launched the service ‘Kab-U-To Work’ in London. Party goers with a hangover could use the ‘Kab-U-To Work’ service to go to the office. The passengers were picked up by taxi and got a bucket of hot Kabuto noodle soup, fresh orange juice and a bag with sunglasses, aspirin and mints. The driver played relaxing music during the drive to the office. After the great success in London, Kabuto Noodles plans to offer the service also at other places.
Offline dinner
2-1-2014
This article is only available in Dutch.
A wrapped metro
2-1-2014
Creative agency Sisaprod has surprised passengers of metro line 8 in Paris. With fuschia wrapping paper and tape, they have covered every surface on the inside of the metro. The metro was one big gift inside. With this action, the agency has gained a lot of publicity on Social Media.
Collaboration Carlton Oasis and Intratuin
30-12-2013
The Carlton Oasis in Spijkenisse (The Netherlands) works together with Intratuin in Rhoon and Rhoon Groenprojecten BV to decorate the hotel in Winter atmospheres. The hotel buys its Christmas and buffet decorations from the local garden center, that decorates the lobby as a return of favor.
Happy holidays
24-12-2013
We wish you all the best for the holidays.
Best wishes from Laura Stoter, Marjolein van Spronsen and Armand Sol of the Van Spronsen & Partners Group.
The runners cookbook
24-12-2013
The runners cookbook describes the effect of different ingredients on your body. The intake of milk 30-45 minutes before going to bed will for example increases the production of serotonin because of the tryptophan and calcium it contains. Serotonin brings you in a relaxed and sleepy mood. If you have muscle cramps, a hand full of nuts can be relieving because it is problably caused by a magnesium shortage. Nuts contain a lot magnesium. Next to useful tips the book contains various dishes that sportsmen can use before or after a training or race. It’s only available in Dutch and written by Miriam van Reijen and Barbara Kerkhof.
Written in the stars
24-12-2013
A revolution in Christmas-cards. Write it in the stars with an iOS device via stars.akqa.com.
The Hobbit pop up book
24-12-2013
At the Beverly Hilton Hotel in Los Angeles the largest pop-up book in the world introduced the premiere of ‘The Hobbit: Desolation of Smaug’. For five days the book promoted New Zealand as holiday destination. See the book here.
