Museum Villa and Essense Food & Events | Contemporary art meets culinary storytelling
6-10-2025
Experiencing art with all your senses: that’s what the new partnership between Museum Villa and Essense Food & Events makes possible. Essense becomes Villa’s permanent partner in high-end hospitality. Together, they create unique experiences where art and gastronomy merge, with culinary storytelling as the guiding thread: “Where every bite tells a story.”
2 minutes read
Pizza Hut debuts Crafted Flatzz
6-10-2025
Pizza Hut has teamed up with nine-time GRAMMY® Award-winning artist and entertainer Anderson .Paak to launch a global campaign celebrating its latest menu innovation: Crafted Flatzz™. The partnership combines Pizza Hut’s bold new personal pizzas with .Paak’s playful energy, offering fans a campaign full of flavor and fun. Check out the campaign and the ins and outs about their Crafted Flatzz!
1 minute read
Trends we spotted | Week 40
3-10-2025
At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. With this week links to articles about:
- This Saturday, October 4, Brewery ’t IJ will once again host ‘The Amsterdam Party Under the Mill’ at the iconic windmill in Amsterdam East. From 2:00 PM to 10:00 PM: music, beer and good vibes.
- Chuck E. Cheese celebrates Halloween with BOO-TACULAR™. The largest family Halloween event in the U.S.!
- The Lievergoed Collection acquired ownership of Castle Maurick in Vught, 10 years after start of operations.
- the iconic MONOPOLY® Game at McDonald’s is making a comeback in the U.S. for the first time in nearly a decade.
- In the North America’s 50 Best Restaurants 2025 list, sponsored by S.Pellegrino & Acqua Panna, restaurant Atomix is named The Best Restaurant in North America.
- Six Flags Over Texas is announcing the ‘Tormenta Rampaging Run’, a record-breaking, adrenaline-pumping roller coaster that will redefine the thrill-seeker experience!
- Bibi van der Velden has been appointed as the official in-house jeweler of Rosewood Amsterdam.
- What will Tourism look like in 2035? Four scenarios for the Future of Travel in Europe. A report by the European Travel Commission in cooperation with Dr. Albert Postma (lector Transformative Foresight in Leisure, Tourism & Hospitality)) at the European Tourism Futures Institute (ETFI) of NHL Stenden University of Applied Sciences.
Enjoy reading!
Trends we spotted | Week 39
29-9-2025
At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. With this week links to articles about:
- Ruby x ADE. Ruby Hotel Amsterdam celebrates Amsterdam Dance Event (ADE) with a boutique stage for music, culture and unexpected moments in intimate setting.
- Restaurant La Mar celebrates 20 years of Peruvian culinary excellence with ‘La Mar Around the World’ menu.
- A new research-backed initiative sees physicians recommending trips to Sweden for the health benefits. ‘Sweden, first country on prescription’ by Visit Sweden.
- Hot Slices, Cold Drinks. A collab between Siegfried Gin and Domino’s Pizza Germany results in 2 small bottles of gin inspired by bestsellers pizza’s.
- The spooky season is arriving! Red Robin conjures up a Mega Monster Burger and a Mad Scientist Margarita.
- Starbucks named official coffee partner of the LA28 Olympic and Paralympic Games and Team USA.
- October 3 means it’s time for Leidens Ontzet – and at Snackcafé de Gaper this is celebrated in style! From 12:00 to 18:00, locals can stop by for refined snacks.
- World Tourism Day – Stefan Hartman of NHL Stenden wrote a vision: ‘Use tourism to strengthen broad prosperity, not just the economy’.
Enjoy reading!
Young Entrepreneurs & new locations | Bouillon d’Amsterdam, Friethuys Schaijk and Spaghetteria Leiden
22-9-2025
Every day, we spot fun and inspiring new concepts. This week, the concept of Parisian bouillon restaurants is also coming to our capital city early next year: Bouillon d’Amsterdam! A renovation of Friethuys Schaijk and in Leiden, preparations are in full swing for the opening of a Spaghetteria location.
Bouillon d’Amsterdam in the Hotel Die Port van Cleve promises high-quality food at a fair price! With dishes at affordable prices (€3 to €16), the owners aim to appeal to a big audience. Friethuys Schaijk, owned by Bart Bernsen and Luuk Vos, was renovated in three weeks and has a fresh, contemporary design for a traditional snack bar. And in Leiden, a new Spaghetteria location will open at Lange Mare 40, in October.
We wish these entrepreneurs and their teams the best of luck and lots of fun with their new and renovated concepts.
3 minutes read
Opened in Amsterdam, restaurant char.d
22-9-2025
Top chefs and friends Dean Baker and Slava Nazaryan have realized their shared dream with the opening of restaurant char.d on Utrechtsestraat in Amsterdam. The name refers to charring, a cooking technique in which ingredients are slowly grilled over charcoal or wood, or prepared at high temperatures. At char.d, modern barbecue techniques and high-quality, fresh ingredients take center stage, resulting in a simple yet flavourful menu full of depth and complexity.
2 minutes read
Trends we spotted | Week 38
19-9-2025
At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. With this week links to articles about:
- Heineken Hoek on the Leidseplein in Amsterdam gets a new bistro concept, hearty food without fuss.
- Central Perk Coffeehouse, the iconic Friends hangout, is coming to Times Square this fall.
- The Belgium Sake Festival will take place on Octobre 4 & 5 in Antwerp.
- Restaurant Suus, the restaurant of Hotel De Plesman and culinary hotspot in The Hague, has a new chef and a new menu. And their deli Suusje has opened.
- Great tiny gesture: Scarlet Letter cocktail at Mr. Fogg’s in London.
- Mandarin Oriental will debut Mandarin Oriental Downtown, Dubai in October 2025, located in the iconic Wasl Tower on Sheikh Zayed Road.
- Radisson Hotel Group opens Radisson Collection The National Hotel, Brussels, located at the prestigious The National Golf Brussels, 15 minutes from the city centre.
- We recently came across a great example of HosPETality – a BARKUTERIE Board – at BrewDog South Eveleigh in Australia!
- The first NYC Bakery Run takes place this weekend, we wonder when the first Bakery Run will be held in Amsterdam?
Enjoy reading!
DoubleTree by Hilton Rotterdam Centre and Haven Hotel Rotterdam officially opened
19-9-2025
On Thursday, September 18, two renovated hotels at the Leuvehaven in Rotterdam were officially opened: DoubleTree by Hilton Rotterdam Centre and Haven Hotel Rotterdam, Curio Collection by Hilton. Both are located directly on the Maas River with views of the Erasmus Bridge and within walking distance of iconic city highlights such as the Markthal, the Maritime Museum, and Kop van Zuid. The hotels are directly connected but each offers its own distinctive experience.
2 minutes read
Young entrepreneurs & new locations | The Salsa Shop at Rotterdam Central and Bagels & Beans in Utrecht
19-8-2025
Every day we spot fun, new concepts. This week: new, young entrepreneurs taking over Bagels & Beans at Mariaplaats in Utrecht – Luc Boerrigter and Lynn Rademaker! And a brand-new Salsa Shop location at Rotterdam Central Station, where travellers can enjoy Mexican favourites between the tracks.
We wish these entrepreneurs and their teams lots of joy and success with their new ventures.
2 minutes read
Trends we spotted | Week 33
15-8-2025
At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. With this week links to articles about:
- Polish bakery brand Fit Cake, with over 80 locations in Poland, has opened its first Canadian store on Toronto’s Bloor Street West, offering signature gluten- and sugar-free treats!
- Sugar-free vanilla ice cream at restaurant Sel Gris in Knokke-Heist, proof that dietary restrictions can still taste delicious! And why not put in on your menu?
- The world’s only Michelin three-star vegan restaurant, Eleven Madison Park, will serve meat and fish again. Check out all the details of this change in the article.
- Xi Home Dumplings -The dumpling Bay in London, together with Marley Bones Dog Food, is serving free doggy dumplings from National Dog Day through September 9.
- Located in Hollywood, California, the Tesla Diner combines a supercharging station, a classic American diner and a drive-in experience, all in one.
- In the US, The Peach Cobbler Factory created mobile units to bring its desserts to smaller towns and other events.
- IHG Hotels & Resorts Brings ‘Bed on the Baseline’ to the 2025 US Open.
- Dave & Buster’s has opened its second location in India—a 22,000 sq. ft. venue on the fourth floor of the Infiniti Mall in Mumbai, in partnership with the Malpani Group. And they have many upcoming venues planned!
Enjoy reading!