Projection at the table with mini-cook
2-6-2015
A cartoon in and around your plate. That’s one cool experience! Antoon Verbeeck and Filip Sterckx created a demo with their artistic collective ‘Skull Mapping’ where they make a mini cook run around your plate and on the table.
Projection at the table
By playing with movement within the projections, static objects seem to move. In addition they add a projection at the table and create optical illusions. One of the examples is the projection of a fork and the placement of a real knife next to the plate.
Video projection in total experience
Earlier, we wrote about the Sublimotion restaurant in Ibiza that uses video projection for a total experience during one of the most expensive dinners in the world. The initiator of that dinner experience then gave as response that “Sublimotion is the cheapest life changing experience you can have”, costing ‘only’ € 1500, -. The mini cook is an example of how you can apply it on a smaller scale yourself.
Luxurious bed sheets by EKOCYCLE
2-6-2015
Sheets from EKOCYCLE will be on the beds of W Hotels worldwide. EKOCYCLE is an initiative of musician will.i.am and the Coca-Cola Company. The sheets are eco-friendly because they’re made from a kind of polyester that’s made out of recycled bottles.
Luxurious bed sheets partly made from recycled bottles
For each king-sized sheet approximately 31 plastic bottles are used. In total the sheets equals more than 268.000 plastic bottles. The polyester fiber rPet is used which basically is recycled plastic. The sheets remain as luxurious as the guests used to experience. But even guests can retrieve that feeling of being environmentally conscious and they won’t be able to tell the difference in comparison with the old sheets.
W Hotels and EKOCYCLE
W Hotels didn’t stop their partnership with lifestyle brand EKOCYCLE™ with just changing the sheets. Together they created the “Mobile Charger and Accessory Valet” (MCAV). A colorful portable USB charging device, valet, night light and alarm clock in one. The MCAV is available in a couple of colors and also partially created out of three recycled plastic bottles.
EKOCYCLE is a company owned by rapper will.i.am and the Coca-Cola Company. Their tagline is ‘waste is only waste if we waste it’. The two partnered up after a Black Eyed Peas concert where an artist transformed all the plastic junk left behind into usable objects. Products from EKOCYCLE are available at Harrods and soon at the W Hotels shop as well.
Ecocapsule: the hiker’s cabin of the future?
29-5-2015
Ecocapsule: a micro-shelter that operates off-grid and promises impressive sustainable technology including solar power, rainwater collection and filtration, and wind power.
Bratislava’s Nice Architects has unveiled a prototype of the Ecocapsule at the Pioneers festival in Vienna on 28 May. The ecocapsule comprises a total usable floorspace of 8 sq m (86 sq ft), and includes a kitchenette, toilet, shower, work and dining area, folding bed and internal and externally-accessed storage. Access to the home is gained through one door and it has two windows. The micro-home can be easily transported by trailer and the architects indicate that it can serve as a tiny house, additional bedroom or even office. And we think it would serve great as hiker’s cabin!
The sustainable hiker’s cabin
A lot of sustainable technology is built in this ecocapsule, like a 2.6 sq m (28 sq ft) solar array on the roof and integrated battery system. Ecocapsule also has a silent 750 W wind turbine that’s set on a retractable pole. The bathroom includes a composting toilet and a shower, and a rainwater collection and filtration system offers clean drinking water.
Nice Architects hopes to be ready for sale by the end of 2015 and promises a competitive price.
Digital illuminated billboard addressing women
29-5-2015
The beer brand Astra’s digital billboard is able to target its messages only to women, using gender-detection software.
Agency Philipp und Keuntje created the first digital illuminated billboard advertisement for the German beer brand Astra (from Hamburg). The billboard was installed outside the ‘Zum Silbersack’ pub in Hamburg. Philipp und Keuntje shot around seventy short videos with the comedian and journalist Uke Bosse in the leading role, all with the aim of inspiring more females to try the beer.
The digital illuminated billboard in action
At the billboard, the comedian addresses passersby and specifically women with the aim to encourage them to sample an Astra beer. The billboard has been equipped with a camera and the latest gender-detection software, allowing to detect the gender and the age of the individual. Check the video for great examples of the video messages the billboard uses to ‘sell’ Astra to the passing women.
Restaurant Wynwood will soon open in Eindhoven
28-5-2015
Star Chef Wouter van Laarhoven (former chef of restaurant De Molen*) and Eveline Wu will open restaurant Wynwood in Eindhoven in the beginning of July. The restaurant has an international profile with food and drinks at top level and at attractive prices.
The restaurant, named after the art and fashion district Wynwood in Miami, is located in the district Strijp-S, the creative, cultural and technological center of Eindhoven. The restaurant is 650 sqm with over 100 seats.
Wouter van Laarhoven about his Wynwood
Wouter van Laarhoven starts Wynwood with business partner Eveline Wu, who owns several catering companies. Van Laarhoven: “Wynwood is a sexy restaurant with an international flair and a global appeal. This is reflected in delicious high quality food at a very attractive price, perfect service, contemporary décor and a stylish international atmosphere. We serve a four-course meal for around thirty euro made with top-quality ingredients, being presented at luxury tableware and with linen napkins. Guests will experience luxury in all facets but without the associated financial consequences. Guests can visit for a (business) appointment, a good cup of coffee with freshly made pastries, lunch, dinner and at the bar for a cocktail or glass of wine with barbites. In short Wynwood will be buzzing all day. At Wynwood you can eat fantastic food and great drinks for the same price as in a coffee shop or brasserie. Despite the high level I have no ambition to earn a Michelin star with Wynwood.”
Bar and Terrace at Wynwood
The restaurant features a bar area where bartenders serve special cocktails and wines together with barbites. The bar is also open for just a drink in the evenings. Outside is a large terrace and adjacent Wynwood, a fully separated takeaway will be realized where fish and chips is sold in a fancy manner.
We follow the developments of restaurant Wynwood through Facebook where they are keeping their audience informed about all the developments. The exact opening date will be notified here as well. If past results are a guarantee for the future, even if he isn’t pursuing a Michelin rating, then Eindhoven has a new gourmet restaurant in town! And maybe Wouter will be serving his nut bread to accompany a cheese platter!
Siseng, the Asian Food Bar
27-5-2015
Siseng, the Asian Food Bar at the Quai de Jemmapes in Paris opened in December 2014. The food bar adds the Bao Burger to the thriving food scene of the Canal St.-Martin.
Siseng, worth the visit and the wait
The Asian Food Bar rapidly became popular amongst the Parisians! Last weekend there was a long line outside the small, packed but trendy and casual chic bar. Once inside you share a table with others in a tastefully decorated small bar with light bulbs, bare brick walls, dark table tops and bar stools. Very nice but busy servants who are having trouble delivering the food to the guests! And they make delicious cocktails with Asian ingredients like wasabi, ginger and sake. Combine a cocktail, glass of sake, or an Asahi beer with their great spring rolls or croquettes all served with an Asian sauce.
Tip to eat in Paris when you stroll down the canal Saint Martin
You don’t have to stroll down the canal, you can also have a relaxing afternoon with friends there like a lot of Parisians do, but anyway the signature burgers at Siseng are a great tip! The burgers are served in a bao, a steamed Chinese bun made out of rice flour. The bao burger 5 spices contains a beef patty (grilled medium rare, the French way), marinated in the 5 spices and comes with onion tempura, onion confit, rocket leaf and a caramelized tamarind sauce. But you can also choose the chicken burger Kaï with a piece of chicken, breaded in a Japanese style with coleslaw ‘maison’, fresh basil, confit de red peppers and a basil sauce with coconut milk. We also loved the tempura of vegetables and the sweet potato fries, which are really rare in Paris. The menu has been illustrated by Soba Paris.
Inspiration for those seeking for a new restaurant, we think that a small Asian Food Bar like Siseng would do great in Amsterdam or any place in the Netherlands as well!
The Dangers of Selfie Sticks – by Pizza Hut
26-5-2015
Pizza Hut has published a humorous and sarcastic video on 20 May about the use of the selfie and the selfie stick hype. Pizza Hut combines the actuality and humor in this great video, with the effect that now 7 days later, nearly 2.5 million people saw the video and probably smiled about it.
Using selfies and selfie stick in your marketing
We wrote about using the ‘selfie’ in your marketing earlier and we see more and more great examples. Like the Mandarin Oriental Hotel in Paris, which offers a ‘selfie in Paris’ tour. A select number of Marriot Hotels offers their guests the possibility to test a free GoPro camera during their stay. With the camera guests can share their vacation experiences with family and friends.
Selfie sticks aren’t unlimited popular
The hype of the ‘selfie’ stick has exploded to major proportions in the USA. We have heard that at several events the selfie stick is even prohibited. Recently friends of us experienced this at a baseball match of the Yankees.
Pizza Hut increases the ‘danger’ of the stick in this video and offers potential guests a smile. The only question is whether the relatively small connection with the Pizza Hut brand in the video works out and if the video will generate more guests for their restaurants.
Fresh fish at the Boterlap ‘Fish Market’
26-5-2015
Bar, Brasserie and Terrace De Boterlap in Harderwijk daily serves fresh fish. To promote it, they recorded a short film about their fishing adventures in the style of “Deadliest Catch”. It is a nice and humorous way to bring their daily ‘Fish Market’ to the attention and another great example of storytelling.
The Boterlap was awarded for having the best terrace of The Netherlands in 2013, according to the Terrace Top 100 by Misset Horeca.
Give your guests the choice of the cordial syrups by Agroposta
22-5-2015
Great to serve this summer, a lemonade box with the sachets of Agroposta, like a tea box. 1 sachet + 200 ml of ice water = 1 glass of refreshing lemonade, add some mint leaves … and done!
The cordial syrups
Agroposta cordials are offered in small secure sachets and filled with 32 ml of concentrated syrup with the following flavors:
Refreshing Lemon – created from the lemons grown and handpicked in the Croatian Islands of the Mediterranean.
Sage – a mild, subtle and distinct flavour. It’s made from handpicked sage flowers from the Adriatic coast.
Elderflower – The elderflower lemonade tastes just sweet enough. The aromatic elderberry blossoms is also picked by hand.
Raspberry – this lemonade tastes sweet with a subtle sour undertone. The raspberries are also handpicked in the many forests and mountains in the Balkan region.
Lavender (natural tranquilizer) – The lavender syrup is not too sweet and slightly different. The syrup is made from the ecologically cultivated Lavandula angustifolia plant that is also handpicked.
About Agroposta
Agroposta is a Croatian company founded in 2004 and with a lot of experience in organic farming. The company started in 2011 with the production of the cordials. Agroposta has its own factory in Zagreb, completely designed according to EU standards in terms of food and provisions. The requirements of HACCP are also strictly maintained. Agroposta stands for sustainability, love for the environment and fair trade in all processes and in all products.
Rembrandt ‘The Naked Truth’ during five-course dinner
21-5-2015
The Rembrandt Tower Boardroom and the Rembrandt House Museum are joining forces for a pop-up restaurant. For two weeks, guests can eat between artworks about nude studies by Rembrandt and his colleagues during a five-course dinner at top notch level with breath-taking views of the Dutch capital.
The exhibited etchings are an exclusive preview of the exhibition ‘The Naked Truth’ held in the Rembrandt House Museum in Amsterdam from 12 February until May 14, 2016. Last July we wrote about the first edition, which turned out to be a great success. This second edition from 21 September to Rembrandt’s death anniversary on October 4 will be on the top floor of the famous Amsterdam Rembrandt Tower as well. It’s one of the rare moments when the boardroom opens its doors to the public.
With its special location and excellent service, the Boardroom normally is a popular venue for private business meetings of Top 500 enterprises from the Netherlands and abroad. The 360 degree view from the tallest building in Amsterdam is impressive: on clear days even Utrecht, The Hague and Rotterdam can be seen.
Repeated due to the large success
What began in 2014 as a one-off initiative is repeated due to the large success. Alexandra Hutter, founder and director of the Rembrandt Tower Boardroom: “The response we received last year during ‘Hemels Rembrandt’ (translated as ‘Heavenly Rembrandt’) were overwhelming. Dutch personalities like Gerdi Verbeet, Eva Jinek and Cornald Maas enjoyed this unique synergy of art and gastronomy, like many others. Due to popular demand and to our great joy we organize a new edition this year. ”
Rembrandt Tower Boardroom supports the Rembrandt House Museum in the purchase of an important work by one of Rembrandt’s pupils, made in the workshop of the museum. This original work is also shown at ‘Hemels Rembrandt’. Rembrandt’s nudes were controversial, because he wanted to create a realistic picture: sagging breasts, folding pockmarked bellies and thighs, he did not hesitate to portray such “flaws.” This horrified fellow artists who prefer to draw graceful, classically proportioned models.
Reservation
Enjoy art and gastronomy in Amsterdam at high level during the Hemels Rembrandt weeks and book from 2 June onwards. Keep in mind that the prices are as exclusive as the event.
