The Conservatorium Hotel in Amsterdam serves a classic Afternoon Tea as a tribute to the reopening of the Rijksmuseum. The appetizers are inspired by the portraits and art works by artists from the 17th century. The menu consists entirely of pure traditional Dutch dishes like beef sausage burger with pickles, herring on rye bread and different types of croquettes.
Last week the new bar named ‘A Bar’ of the InterContinental Amstel Hotel in Amsterdam opened. The bar has a chic and modern look with an in copper and marble executed bar. The terrace with several dining and sitting areas, has a splendid view over the Amstel. The bar serves cocktails with a 2.0 twist. The barrel aged cocktails like ‘The Negroni’ is served in a special way: when ordering, the guest will get a barrel of 1 liter and everyone at the table can tap their own drink. The classic ‘Gin Flip’ is served with an eggshell filled with an ‘orangebitter’, so guests can add this to their taste. Dutch distillates are the basics of the cocktails. They prepare components for cocktails like ‘syrups of flowers’ or ‘raspberry-strawberry shrub’ in the hotel kitchen. The menu is inspired by the Nordic Food trend. Traditional Dutch products and seasonal ingredients served fresh, pure and simple.
After about 15 years the non-alcoholic beer will return in the shelves of gas stations in the Netherlands. To celebrate the return of non-alcoholic beer, Bavaria will introduce their beers in a pop-up non-alcoholic bar in a Shell station near Amsterdam. In this pop-up bar visitors can taste the Bavaria 0.0% Original beer for free. With the introduction of non-alcoholic beer in the gas stations, Bavaria wants to create a new moment of use for Bavaria 0.0% Original, Lemon and White.
The Ramada Apollo Amsterdam Centre and Urbanics Amsterdam organize the ‘race to the top’ on Saturday April 20th for the first time. Participants will run up and down three times and will finish on Floor 17 (bar). They need to overcome a total of 51 floors and 2020 stairs. The race starts outside at the parking lot and the stairs runners will be welcomed with a drink and a healthy snack at the top. The fastest man and woman will both win a hotel stay including breakfast for two.
It is Mother’s Day at 12 May. In the coming weeks we will occasionally publish remarkable recipes and actions on horeacatrends. Do you have a special recipe or does your restaurant or hotel plans a special activity, let us know by mail via tip@spronsen.com. Who knows your company might be on horecatrends.
Steakhouse Midtown Grill in the Amsterdam Marriott hotel organizes a special Mother’s Day brunch for the whole family. Under the skilled guidance of the pastry chef, the kids will get a cooking class in making and decorating delicious pancakes for their mothers. During the brunch the family can enjoy the pancakes prepared by their kids and other delicacies.
40% of the food in the Netherlands disappears into the trash of consumers, supermarkets and producers. DAMn Food Waste wants to bring the food waste to the attention. On June 29 in the heart of Amsterdam they organize a free lunch for 5,000 people, made of food that would have ended up in the trash. However, they need 5,000 registrations on Facebook to organize this lunch. Previous actions against food waste were organized in London en Sweden.
Barista Mike Breach turns a simple cup of coffee into a wonderful creation. The draws detailed images into his lattes and make real coffee art. Earlier we saw a cup of coffee elevated to true art with the 3d latte art. But we think that Mike Breach is the Rembrandt in latte art…… He should be able to show his art at our recently opened Rijksmuseum in Amsterdam ;-).
BlueSpoon is located in the recently opened Andaz Amsterdam Prinsengracht hotel, a lifestyle and boutique hotel in Amsterdam. The Bluespoon Bar is inspired by the American Prohibition and gives you the atmosphere of a traditional pub in an international and dynamic environment. The cocktail bar serves hand-crafted cocktails made with traditional ingredients and focuses on the three different periods of the American Prohibition: pre-Prohibition, Prohibition and post-Prohibition’. The freshly picked herbs, fresh juices and carefully distilled liquors are processed in cocktails with funny names like ‘One Minute Delft Blue’ or ‘Lucky Librarian’.
The first edition of ‘Sunday Jazz & Wine’ in the MC Theater Amsterdam takes place on Sunday April 7th. An event with a special wine arrangement, culinary tastings and live jazz music from jazz artist Aruan Oritz from Cuba. Sunday Jazz & Wine is initiated by the MC Theater, Aubergine Cuisine and ‘De Wijnengel’ a supplier of classic European wines. Chef cook Aldwin Veenstra (Aubergine Cuisine) prepares the appetizers and accompanied by performances of jazz artists. Each new season starts with a tasting of wine and appetizers.
At this place we want to congratulate Ron Blauw (former owner of Ron Blaauw (2 Michelinstars) in Amsterdam) with the opening of ‘Ron Gastropub’ today. In his new restaurant, he returns to affordable quality, 25 dishes at high gastronomic level for € 15, = per dish and a fixed margin on the wine. We will have to wait a couple of months to see if his new company is appreciated by Michelin. More and more we see that chefs are talking about a different reorientation. In November last year Flemisch Foodie Jason Blanckaert from Gent indicated he wanted to follow his own course and didn’t want to be mentioned in the culinary guides Gault & Millau and Michelin anymore. He opened his own bistro JEF in Gent last year.
Of course there are chefs who have started a gastropub alongside their existing business. In Stockbrigde Tom Kitchin and Dominic Jack (both good for a Michelin star) opened last week their pub ‘The Scran and Scallie’. The dishes are simplified and at this place it’s all about enjoying great food, drinks and fun at affordable levels.
Frantzen / Lindeberg opened in Stockholm in addition to their 2-star Michelin restaurant, a gastropub ‘The Flying Elk‘ where they serve the British ‘ fish and chips’. Their motto, “Haute cuisine meets the British Pubcultur”.
These are just some recent examples of star chefs who alter their direction or opened a gastropub next to their existing business. Makes you wonder who will follow?
Approachable inspiration, trends and highlights from 2025 that can be easily applied to your own business in 2026. A whitepaper to scroll through when you read more
We’ve been enjoying glorious summer weather for a few weeks now, and the popular seasonal drinks are already known. Mocktails, cocktails, spritz variations, rosé, and read more
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