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Weekly trend e-mail

23-122011

Marjolein van Spronsen

23-12-2011

  • afbeelding Marjolein van SpronsenMarjolein van Spronsen

Marjolein van Spronsen is responsible for the marketing and communication of the ‘Van Spronsen & Partners Group’ since 2004 and works in the hospitality industry for over 35 years already. This varied from being a waitress at restaurants to a stewardess at KLM Royal Dutch Airlines, were she flew around the world for 10 years. In 2007 she took the initiative to inspire entrepreneurs in the hospitality industry with hospitalitytrends.eu. It was a logical step to share her worldwide experience in the hospitality industry and that of colleagues at ‘Van Spronsen & Partners hospitality consultancy’ with entrepreneurs. read more

23-122011

Last minute inspiration for Christmas desserts

23-12-2011

Just a simple twist will turn your strawberries into a great addition to the grand dessert. Check the websites Cutest Food and Bakerella for more inpiration. Inspiring Holiday wishes from Van Spronsen and Partners Group.

23-122011

Coca-Cola answers Santa Claus letters

23-12-2011

Coca-Cola answers letters written to Santa Claus. In the Santa Claus Museum, in Indiana you can find letters written in 1930. From the 60.000 letters Coca-Cola choose 75 of them to answer. The writers of the letters got tracked down and they got the present that they asked for years ago. Can you imagine that Santa Claus is knocking on your door to give you the present you asked for 40 years ago? Check this movie to see the reactions.

23-122011

Bagels jukebox choir in Leeds

23-12-2011

This Christmas choir is sponsored by Bagel Nash, a bagel chain in the United Kingdom. In Leeds they went to four Bagel Nash shops to sing Christmas songs. People could request a song on Twitter or Facebook.

22-122011

Take your receipt to the toilet

22-12-2011

Already a known system in Germany, but now seen in the Netherlands as well. Did you drink a cup of coffee at Starbuck, keep your receipt to use the toilet. Clever for the entrepreneur; you prevent lines with tourists for the toilets.

22-122011

Driving cigar lounge. Idea for events…

22-12-2011

The Mobile Man Cave; the CigaRv, is a cigar lounge. CigaRv is mobile and gives you the ability to enjoy live sports and a fine cigar without the worries of local smoking laws. The full-service lounge is used at special events and private parties.

22-122011

Christmas decoration made of sugar

22-12-2011

Beautiful Christmas ornaments made of sugar. These are for sale, but you can be creative as well and bake these ornaments by your self. A nice decoration tip for your restaurant. Watch here a recipe to create your own.

22-122011

Butcher shop for dogs

22-12-2011

BeuteFuchs, a butcher in Munich (Germany), is selling meat especially for dogs. You can buy beef, lamb, turkey and chicken, and during the season duck and goose as well. They even composed a special menu; they will add some fruit and vegetables to the meat. Within Munich they also deliver at home.

21-122011

Research Dutch wellness visitors

21-12-2011

Van Spronsen & Partners hospitality consultancy has researched the wellness branch in the Netherlands. The focus of this research is the visitors’ view. The results of 800 questionnaires provide a clear and honest picture of both the visitors and non-visitors. The Dutch report provides insights on the motives and thoughts of the non-visitors (and thus potential visitors) and gives wellness related companies the tools to anticipate on the expectations of their target group.

21-122011

Like tip box

21-12-2011

Burak Kaynak has designed a Like tip box. This physical version of the Like button on Facebook will probably get you extra tipping because a wink like this always works. On top of that, guests see that you’re active on social media, so prepare for more ‘real’ likes and free-publicity.

21-122011

Upcycling of old airplanes

21-12-2011

This bag is made of old fabrics from airplanes, like the leather of the chairs and the curtains. The bag is made by Tierra Ideas in co-operation with Delta Airlines.

20-122011

Celebrate Christmas together separately

20-12-2011

Advertising agency Wieden & Kennedy’s in Amsterdam offers a Christmas dinner for family and friends who live far away. Each person can log in and call with skype, there faces will be seen on screens. The room is decorated like a real Christmas dinner.

20-122011

Kale popular in New York

20-12-2011

The Dutch product kale is one of the most popular vegetables in New York at the moment. They don’t eat this the way Dutch people do, but they eat this vegetable as a salad, they use this in pasta dishes and even in cocktails. Watch the movie or watch the web log of Erik Mouthaan for several recipes.

20-122011

Fashion to eat

20-12-2011

The South-Korean Yeonju Song created the ‘Whearable Foods’-line. Therefore she used ingredients like red cabbage, bread, shrimps and chewing gum. With this collection she wants to show the difference between reality and sham. Next week her collection will be shown in Los Angeles.

20-122011

Snow-covered mountain restaurant

20-12-2011

You can find this restaurant “Tusen” in Sweden’s ‘Ramundberget’ Mountains. This beautiful building is made from locally sourced materials and boasts its own water and sewage system, designed by Murman Arkitekter. The restaurant, which is an apres-ski bar as well, serves Swedish food and offers shelter against the cold for tourists. Tusen is Swedish for thousand.

Weekly recommendation

Inspiration for 2026, from 2025

Approachable inspiration, trends and highlights from 2025 that can be easily applied to your own business in 2026. A whitepaper to scroll through when you read more

Inspiration session

Publications

New Summer Drinks | Will we also go for a Sarti Spritz, a Matchatini or a Spicy Sauvy B?

We’ve been enjoying glorious summer weather for a few weeks now, and the popular seasonal drinks are already known. Mocktails, cocktails, spritz variations, rosé, and read more

Bezoek horecatrends op

Van Spronsen & Partners’ hospitality consultants inspire entrepreneurs with this website. Click here for business inquiries.