The beer brand Guinness created beer glasses with QR-codes which can only be seen with dark Guinness beer. By scanning the QR-code, you automatically leave messages on your Twitter and Facebook page, you check in on Foursquare and download coupons. Smart advertising campaign!
Several Dutch people created two unique sparkling beers. They worked for years to combine the best characteristics of beer and champagne. Some chefs are crazy about it. It is an exclusive drink and unfortunately not available in the shops. We previously placed a nice beer campaign. Watch it here.
Stéfhan van der Sligte, a Dutch entrepeneur, has created the digital beer app. With the app guest do get a second beer for free and for participating pubs this should ensure more costumers. The app shows the pubs in the city where you can get a second beer for free. The guest chooses a pub and activates the beercode and shows this code by ordering.
The Brazalian brewer ABInBev’s Skol produced in partnership with chocolaterie Folie and São Paulo ad agency F/Nazca Saatchi & Saatchi easter eggs with beer. It seems that this is a seasonal one-off action, but could be a nice variation on the liqueur chocolates.
The Kirin brewery has lauched Ichiban Shibori’ with frozen beerfoam. The foam is edible like a sorbet and doesn’t make the beer watery.
German magician Simon Pierro conducted at the Hofbraeuhaus in Munich a trick where beer flowed from an iPad!
The U.S. Sierra Nevada Brewery Company is creating a lipgloss with beertaste. In the lip balm hop extract is added, is supposed to be good for skin and hair. We already spotted Disaronno lipgloss . What’s next?
The KABAN at the Kapellerput, Conference Hotel in the Netherlands is known to make a meeting session almost into a party. To celebrate this success they brewed a special triple beer together with The Fontein brewery. The result is a strong lager with 7,5% alcohol. Remarkable is the ingredient gale (herb), which grows on the banks of the pond and was often used in traditional beer.
With the Stack-cup it’s possible to carry up to 25 cups! The Stack-Cups can be filled up to 500ml and are reusable. Idea for the upcoming festival season!
The legendary Duff beer from the television serie The Simpsons become a reality for consumers in the United Kingdom. Brewed by Eschweger Klusterbrauereu, Duff beer is a premium German pilsener with a crisp and a light refreshing taste. The beer is online for sale in cans or bottles with the iconic red, white and black design.
Especially for King’s Day 2024, GiG is launching their hard seltzer ‘GiG Orange Anthem’ with a refreshing orange flavour for the ultimate King’s Day experience. read more
We have been sharing inspiration on our website since 2007, inspiration that we find in the hospitality industry or by online spotting of what our read more
We have been sharing inspiration on our website since 2007, inspiration that we find in the hospitality industry or by online spotting of what our read more
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