KLM introduces Travlr: traveling based on social media
6-4-2011
KLM introduces a new way to find your ultimate destination: KLM Travlr. It is an online search tool, based on your interests, which collects relevant content from a variety of social media sources and processeses it into a travel advice. The platform is developed by Tribal DDB.
Innovative hospitality concepts map
5-4-2011
The hospitality is a dynamic, creative industry. There are daily reports of new concepts or awards for new companies and entrepreneurs. But where exactly are those companies? Branche organisation, KHN does put these companies together with you on this map.
Autocompleter of Google
1-4-2011
How is life when you are an autocompleter at Google? Google is making fun of us on the first of April! Watch this funny movie.
Google translate app for animals
1-4-2011
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Now it is possible to communicate with animals, according to Google. Nice attempt of Google, but this is obvious we are dealing with a joke. Watch the movie.
Heineken beerpad
1-4-2011
Heineken developed in cooperation with Philips the Heineken Senseo Bierpad. A special version of senseo; Philips SENSEO® Hot ‘n Cold® is required. Are you interested? Sorry, it is an April Fool’s day joke.
Green London city guide
1-4-2011
Greentraveller produced in association with VisitEngland a guide to Green London. A handy pocket-sized map that features eco-friendly restaurants, hotels, cafes and attractions in the capital. Copies of the leaflet are available free of charge at eight Tourist Information Centres in and around London and the leaflet is also downloadable as a pdf.
Commercial inspired by tweets
31-3-2011
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The latest marketing ploy of Kraft is Mac and Cheese TV. This commercial is unique because it’s inspired by real life tweets of Kraft Macaroni & Cheese fans. These Mac and Cheese TV commercials are a game changer for interacting with loyal customers.
Dip Dip nuggets
30-3-2011
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McDonald’s promotes his famous McNuggets and its range of dip sauces by using the elevator to create illusion nuggets that were dipped into sauces. Watch the movie.
CueMelon – seems to be a april fool
30-3-2011
Organic marketer Eosta, brings a new innovation into the markt. It is a cucumber, which has an orange colour inside and tastes like a melon. The cucumber is preservable up to 10 days. This seems to be a perfect april fool…
Golf Digest Campaign
29-3-2011
Golf Digest wanted to remind golf enthusiasts that they can improve their game with the magazine. So how can you disrupt the region’s biggest golf to get attention?