Green London city guide
1-4-2011
Greentraveller produced in association with VisitEngland a guide to Green London. A handy pocket-sized map that features eco-friendly restaurants, hotels, cafes and attractions in the capital. Copies of the leaflet are available free of charge at eight Tourist Information Centres in and around London and the leaflet is also downloadable as a pdf.
Commercial inspired by tweets
31-3-2011
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The latest marketing ploy of Kraft is Mac and Cheese TV. This commercial is unique because it’s inspired by real life tweets of Kraft Macaroni & Cheese fans. These Mac and Cheese TV commercials are a game changer for interacting with loyal customers.
Dip Dip nuggets
30-3-2011
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McDonald’s promotes his famous McNuggets and its range of dip sauces by using the elevator to create illusion nuggets that were dipped into sauces. Watch the movie.
CueMelon – seems to be a april fool
30-3-2011
Organic marketer Eosta, brings a new innovation into the markt. It is a cucumber, which has an orange colour inside and tastes like a melon. The cucumber is preservable up to 10 days. This seems to be a perfect april fool…
Golf Digest Campaign
29-3-2011
Golf Digest wanted to remind golf enthusiasts that they can improve their game with the magazine. So how can you disrupt the region’s biggest golf to get attention?
Virtual campaign
29-3-2011
The Lynx Effect in the UK has lounged a campaign that has taken viral concepts to another level with their latest brand: the Lynx Fallen Angels Ambush. Various angels fell at the Victoria Station in London from the sky, onlookers tried to connect with the beautiful “virtuous” creatures on the screen.
Drunken direction signs
29-3-2011
In the marketplace Nehru Place, in Asia, is the pub First Floor located. Despite of zillions of shops, the people did not spend their time in the pub. The marketplace is infested with billboards, but the people have learnt to ignore them. So First Floor got Human Direction Signs ‘drunk’. They were pretending to be happily passed out at various spots with the distance and direction to the pub. According to First Floor they saw a 62 % increase in customers.
Free Cone Day!
28-3-2011
As a way to thank the Ben and Jerry’s customers for their support and to celebrate 33 years of Ben & Jerry’s, the Ben & Jerry’s scoop shops all over the world, are happily giving the ice creams away!
Go fast on a canalbike in Amsterdam
28-3-2011
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Although a movie from 2010, we do put it on our website. Nice ad with humor for an energy drink. Go Fast gave away their energy drinks at a motorized canalbike in the Amsterdam canals.
Living legacy champagne
25-3-2011
Champagne House Perrier-Jouët celebrates its bicentenary with the unveiling of Bi-Centenaire Champagne, the very first living legacy champagne designed to be passed on to future generations.