Perrier invites you to a Secret Place
5-4-2013
Perrier is the sexiest sparkling water you’ll ever taste, says Perrier. So sexy that you will find yourself transported to a secret online party. Perrier and Ogilvy have invited you with Perrier Secret Place, an online underground nightclub where you will bounce around the different viewpoints of attendees at the ‘party’. If you find the ‘golden woman’ and ‘secret bottle’ you will make a chance to win a trip to a ‘real’ party somewhere like St. Tropez, Rio during Carnival, Miami Art Basel or at Ibiza. Check more clips at the website of ADweek.
Restaurant Alinea
4-4-2013
Another great video of Restaurant Alinea, created by Christian Seel. Check also the video of the lamb course or the edible helium balloon.
Cooking with weet
4-4-2013
For the new campaign, fashion brand Stussy worked together with FreshCotton. FreshCotton has monopoly on the sale of Stussy t-shirts and as a result of this collaboration they launched a cookbook that uses a typical ingredient of Amsterdam, weed. For this project FreshCotton asked the highly rated chef Misha Sukyas to create recipes with every street-legal drugs available in Amsterdam. The project shows what we like about Amsterdam: fashion, good food and having fun. Check out the website of FreshCotton for recipes.
Gin and Tonic pop up bar
4-4-2013
Early February Bastian Heuser (Barworkz), Mario Grünenfelder (Rocco & Sanny, AMANO Bar) and Sebastian Brack (soda brand Thomas Henry) opened in cooperation with Tanqueray No. TEN a pop-up Gin and Tonic Bar in Berlin. The bar features classic cocktails with gin and tonic in numerous variants and they differ every season. In addition to the various cocktails, they also serve gin and tonic tea variants. The G&T bar organizes workshops and lectures and will be open for one year. Last 27 and 28 March there was a pop-up Gin and Tonic bar in Covent Garden London as well. Pop-up bars are regularly used to promote drinks.
Baby shower for men
3-4-2013
Beer and Bubs is a one-night session for expectant dads to learn how to support their partner through the birth of their baby. The session is held in pubs in Australia. The program is perfect for first time fathers who don’t know what they’re in for and it helps men gain the practical knowledge they need to be involved in the births of their children. During the session the man will meet dads who recently became father and other expectant dads. The Beer and Bubs is run in local pubs in all major cities of Australia. Seems to us a hilarious subject for a good night out for bachelor parties or baby showers for men.
Less apps, more apples
2-4-2013
‘Somersby’ is the new cider brand from Carlsberg – Real Refreshment. It is a naturally-balanced, medium cider, made with no artificial flavorings or sweeteners. Since every third ad has to be an Apple parody now, Carlsberg makes fun of Apple Store product launches in this TV spot for Somersby Cider from agency Fold7. Great advertisement….
An ice cream on hold…
2-4-2013
A cup of coffee or an ice cream on hold.. At ice cream parlor Mezzo in Amsterdam it is possible to order a cup of coffee or ice cream and put it on hold for someone who can’t pay it. It does not necessarily have to be a cup of coffee, it may also be a (hot) drink, or in this case an ice cream. A simple way to do something for others, without knowing who it is. This tradition began in Naples (Italy) but starts to spread across the world rapidly. Earlier we saw that consumers could put a cup of coffee on hold for someone at Coffee Company (The Netherlands).
World record ‘Farthest Beer Bottle Slide’
2-4-2013
During the Guinness Draught bottle launch, a new world record ‘Farthest Beer Bottle Slide’ was set! New sport for in the pub?
Tastes of the Netherlands
27-3-2013
During which period is cep available, can you pick radishes and is mackerel caught? The culinary calendar of Slowfood looks back and forward with an overview of the availability of flowers, fruits, vegetables, herbs, nuts, mushrooms, game and fish. The calendar provides practical information about the location of presence, the taste and how the products can be prepared.
Visual recipes
27-3-2013
It is so easy to lose track during cooking using text-based recipes. Every time you turn around to cut some meat or add spices you need to search for the next step. Visual recipes are the solution. Visual recipes explain a recipe by images rather than text. You can follow them more easily and it is more enjoyable to look at. You can find more visual recipes at the website of Visually.
