This week, our colleague Jelle came across these Chocomel flyers advertising its Ice Cold Cups. Chocomel uses these Cups to promote that the chocolate milk tastes best when it’s ice cold. The Ice Cold Cup is a special freezer cup, that keeps the drink ice cold.
Restaurant ‘Bolenius’ grows its own vegetables on a roof-vegetable garden next to the restaurant. Chef and co-owner Luc Koster keeps in control of the quality of the vegetables this way. The vegetable garden also serves as a way to create more awareness among children about how vegetables grow and where they come from.
Last year’s ‘South by Southwest festival’ introduced a wristband that measured audience interaction. By measuring motion, volume and temperature through sensors, the individual interaction was ranked and rewarded. At the ‘Lollapalooza’ festival, wristbands, that can be linked to credit or debit card information are offered to festivalgoers. These wrist bands allow people to pay for food and drinks without paying by cash or card.
‘Magical friendship bracelets’ as ticket and communication device at Tomorrowland. Tomorrowland is one of the largest dance-music festivals in the world. These bracelets will not only serve as ticket, but also as a way to connect with other visitors of the festival. At the press of a button, visitors of the festival will be able to send out Facebook friend requests and stay in touch with new friends. Take a look at the video to see how it works.
Your own fresh coffee during a picknick or a festival. It’s possible with the ‘Hey Joe Coffee Mug’. This isn’t only a coffee flask, but also a portable coffee machine. Making a cup of coffee is simple; add water and coffee, press one, two or three times on the button to decide the temperature and the ‘Hey Joe Coffee Mug’ does it’s magic. The device is battery operated, which allows the ‘Hey Joe Coffee Mug’ to be used everywhere. The ‘Hey Joe Coffee Mug’ can only be preordered via Kickstarter (crowdfunding platform).
With the ‘Petomato’ you can grow your own vegetables 365 days of the year. The originally Japanese product exists out of a special bottle cap, which you can place on a plastic bottle filled with water. The next step is to choose from the seven different seeds, such as cherry tomato, basil, strawberries and fresh mint, and place these in the cap. The ‘Petomato’ is a great product to recycle used plastic bottles. Available in Japan and the USA.
The Green Plugin is a modular system whit which festivals can be built sustainably. It uses sustainable sources as wind-, solar- and human power. The Green Plugin has several items such as a dance floor, that gathers the energy of the people who are dancing and lights itself. Or an interactive recycling installation, where visitors can take their cups and transform them into a 3d-printed item. The Green Plugin is a initiative from UMEF (United Music Events Foundation), the Perpetual Plastic Project and Energy Floors.
To make insect meat palatable for the western world, the brand Six Food has created ‘Chirps’. The ‘Chirps’ are made of a mix from ground beans, rice and cricket powder that’s baked rather than fried. The result is a gluten-free, natural, low fat chip full of protein. Chirps are available for pre-order now.
The third largest supermarket chain in France, Intermarché, introduced the campaign ‘inglorious fruits & vegetables’. The supermarket buys the ‘ugly’ fruits and vegetables that would normally be thrown away and sells it 30% cheaper. It is a win-win-win campaign: consumers get good quality fruits and vegetables for a cheaper price. The growers are paid for products that normally would be discarded and Intermarché increases its sales with this new line of products. Besides the ‘inglorious’ fruits and vegetables the supermarket sells soups and juices made from these products as well.
Intermarché launched this campaign nationwide trough billboards, social media, television and radio. In the Netherlands we have seen a number of actions to promote these ‘ugly’ products as well. In 2013 we saw the crooked cucumber action of the ladies of Kromkommer and the store Zegro in Rotterdam and in 2014 we’ve spotted the crowdfunding action for ‘kromkommer’ soups.
The Rembrandt Tower Boardroom will be transformed into a temporary restaurant of the highest level. Led by chef Wilco Berends, a dinner inspired by ‘The Amsterdam of Rembrandt’ is composed. Museum ‘Het Rembrandthuis’ exhibits a few paintings of Rembrandt, together with a collectors item that has never been exposed before. The ‘Heavenly Rembrandt’ weeks take place during the ‘art & culinary’-weeks of Amsterdam, from 22 September till 4 October, and is available for everyone with a reservation.
Approachable inspiration, trends and highlights from 2025 that can be easily applied to your own business in 2026. A whitepaper to scroll through when you read more
We’ve been enjoying glorious summer weather for a few weeks now, and the popular seasonal drinks are already known. Mocktails, cocktails, spritz variations, rosé, and read more
This week, our colleague Jelle came across these Chocomel flyers advertising its Ice Cold Cups. Chocomel uses these Cups to promote that the chocolate milk tastes best when it’s ice cold. The Ice Cold Cup is a special freezer cup, that keeps the drink ice cold.
Restaurant ‘Bolenius’ grows its own vegetables on a roof-vegetable garden next to the restaurant. Chef and co-owner Luc Koster keeps in control of the quality of the vegetables this way. The vegetable garden also serves as a way to create more awareness among children about how vegetables grow and where they come from.
Last year’s ‘South by Southwest festival’ introduced a wristband that measured audience interaction. By measuring motion, volume and temperature through sensors, the individual interaction was ranked and rewarded. At the ‘Lollapalooza’ festival, wristbands, that can be linked to credit or debit card information are offered to festivalgoers. These wrist bands allow people to pay for food and drinks without paying by cash or card.
‘Magical friendship bracelets’ as ticket and communication device at Tomorrowland. Tomorrowland is one of the largest dance-music festivals in the world. These bracelets will not only serve as ticket, but also as a way to connect with other visitors of the festival. At the press of a button, visitors of the festival will be able to send out Facebook friend requests and stay in touch with new friends. Take a look at the video to see how it works.
Your own fresh coffee during a picknick or a festival. It’s possible with the ‘Hey Joe Coffee Mug’. This isn’t only a coffee flask, but also a portable coffee machine. Making a cup of coffee is simple; add water and coffee, press one, two or three times on the button to decide the temperature and the ‘Hey Joe Coffee Mug’ does it’s magic. The device is battery operated, which allows the ‘Hey Joe Coffee Mug’ to be used everywhere. The ‘Hey Joe Coffee Mug’ can only be preordered via Kickstarter (crowdfunding platform).
With the ‘Petomato’ you can grow your own vegetables 365 days of the year. The originally Japanese product exists out of a special bottle cap, which you can place on a plastic bottle filled with water. The next step is to choose from the seven different seeds, such as cherry tomato, basil, strawberries and fresh mint, and place these in the cap. The ‘Petomato’ is a great product to recycle used plastic bottles. Available in Japan and the USA.
The Green Plugin is a modular system whit which festivals can be built sustainably. It uses sustainable sources as wind-, solar- and human power. The Green Plugin has several items such as a dance floor, that gathers the energy of the people who are dancing and lights itself. Or an interactive recycling installation, where visitors can take their cups and transform them into a 3d-printed item. The Green Plugin is a initiative from UMEF (United Music Events Foundation), the Perpetual Plastic Project and Energy Floors.
To make insect meat palatable for the western world, the brand Six Food has created ‘Chirps’. The ‘Chirps’ are made of a mix from ground beans, rice and cricket powder that’s baked rather than fried. The result is a gluten-free, natural, low fat chip full of protein. Chirps are available for pre-order now.
The third largest supermarket chain in France, Intermarché, introduced the campaign ‘inglorious fruits & vegetables’. The supermarket buys the ‘ugly’ fruits and vegetables that would normally be thrown away and sells it 30% cheaper. It is a win-win-win campaign: consumers get good quality fruits and vegetables for a cheaper price. The growers are paid for products that normally would be discarded and Intermarché increases its sales with this new line of products. Besides the ‘inglorious’ fruits and vegetables the supermarket sells soups and juices made from these products as well.
Intermarché launched this campaign nationwide trough billboards, social media, television and radio. In the Netherlands we have seen a number of actions to promote these ‘ugly’ products as well. In 2013 we saw the crooked cucumber action of the ladies of Kromkommer and the store Zegro in Rotterdam and in 2014 we’ve spotted the crowdfunding action for ‘kromkommer’ soups.
The Rembrandt Tower Boardroom will be transformed into a temporary restaurant of the highest level. Led by chef Wilco Berends, a dinner inspired by ‘The Amsterdam of Rembrandt’ is composed. Museum ‘Het Rembrandthuis’ exhibits a few paintings of Rembrandt, together with a collectors item that has never been exposed before. The ‘Heavenly Rembrandt’ weeks take place during the ‘art & culinary’-weeks of Amsterdam, from 22 September till 4 October, and is available for everyone with a reservation.
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