Car sharing
31-1-2010
‘Relay Rides’ calls itself as the first company which offers “person-to-person car-sharing offers. The website allows people with cars to earn money by lending it to other people. Car owners may register through the website, then a mechanic will install a chip so that tenants can easily borrow the car keys without having to ask. Through the website, the carowner can publish what days and at what times tha car can be rented.
Funny IKEA commercial
30-1-2010
Ikea has found a very clever way to publishe their new catalog. In a number of cinemas promotion teams projected the names and prices of IKEA products on screen. This happened two or three times in each movie, next to George Clooney and Cynthia Nixon (SATC). During the credits there was a referral to the IKEA catalog, which was also distributed afterwards.
Winebottel indicates state of mind
29-1-2010
Last year for Christmas design agency Buddy launched a special marketing campaign. Not only did clients receive a bottle of wine with the best Christmas wishes, the bottle shows how the Christmas joy increases by the glass. Not only usefull for Christmas …
Natural kitchen utensils
29-1-2010
With this design, the Danish kitchenbrand Starwood clearly states that they are socially responsible and that their products are produced and made of natural materials.
Culinary wines
28-1-2010
Académie Wines launched wines especially made for cooking. There are four different wines to match with meat, poultry or fish. The wines are made in California and are also nice to drink.
Bio fueled fireplace
28-1-2010
This stand alone fireplace by Vauni Fri is ‘bio-fueled’. It does not need to be installed and is therefore a mobile device. The fireplace is available in black or white with a low or high rate and can be rotated 360 degrees.
We all drink tea from the yellow submarine
28-1-2010
This tea-submarine is inspired by the famous Yellow Submarine-song by The Beatles. The submarine is suitable to make fresh tea. Dishwasher safe …
Ladle-pencil
27-1-2010
Handy kitchen utensils: a ladle that can also be used as a pencil. While cooking, you can easliy make notes.
What more do women want?
27-1-2010
These shoes are handmade and designed by a chocolate expert. They come in a variety of chocolate such as leopard print, zebra print, white, dark and milk chocolate. They cost around £ 25 each.
Low cost bikes
26-1-2010
Ten years ago the company ‘World Bike’ started with the creation of innovative bikes for people in developing countries. After 10 years their initiative has led to successes in Cuba, Mexico, Rwanda, Senegal and Thailand. The reason why ‘World Bike’ exists, they want to make it easier, faster and cheaper for people in poor countries to travel from A to B. It is possible to carry heavy items with this bike because it is made of material that barely breaks and is available worldwide.