Bully the competition
16-5-2010
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If you’re always standing in the shadow of the big competitor, what can you do? Seattle’s Best Coffee has the answer. Take out the competition by taking over their office. How? Watch the YouTube video.
Creative marketing really works
15-5-2010
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This Thai producer of soda water could not break through in Thailand. Until they came up with this marketing stunt. In the months following after that stunt, sales rose from 200,000 bottles to 1,000,000 bottles. View the marketing stunt on YouTube.
Fastservice pancake restaurant
14-5-2010
In France, the first fast service “crêperie” opened with 3 outlets in Paris. The concept is named after the savory crêpe, “Roule Galette”. One of France’s most classic dishes in a modern way.
Atelier in a cafe
13-5-2010
For the creatives among us, a café in Paris has opened, where one can rent a sewing machine. The café has ten work stations. Costs? € 6 per hour and € 25, = per day. They also frequently organize workshops. Similar initiatives have been spotted at various locations, for example in Rotterdam.
Andes teletransporter
12-5-2010
Soundproof telephone booths at festivals have already been spotted. The Argentinian beerbrand “Andes” used this technique for a remarkable campaign. Watch the video on YouTube.
Coca-Cola Happiness Machine
12-5-2010
“Share the happiness”, have fun with a vending machine and a lot of students. Capture the reactions on camera and you have a wonderful advertisement, to use in social media.
New Nespresso store opens in 3D
11-5-2010
The opening of the new Nespresso boutique in Brussels, was accompanied by a great 3D presentation. Watch the video on YouTube.
New York Pizza political party
10-5-2010
New York Pizza is gratefully using the empty billboards that are now displayed for political parties. Throughout Amsterdam, they are distributing posters of the “choose fresh” party. However, when visiting the website you realize that you are dealing with a marketing stunt by New York Pizza.
Frappucino Happy Hour
10-5-2010
Until May 16th between 3-5 in the afternoon Starbucks (in the USA) serves Frappuccino’s “how ever you want them” for half price.
Delicious teaspoon
9-5-2010
These teaspoon are designed for single use. Stir your tea one time and enjoy your spoon!