Sprite has developed an interactive YouTube commercial to promote their new Sprite Zero. The viewer can interact by pressing the keys 4 to 9 on the keyboard. It’s a creative example of the possibilities on YouTube.
ASDA supermarket chain, known from the British Walmart, started an experiment by selling take-away dishes of local restaurants. These are dishes of the Arabic, Pakistani and Indian kitchen. Last spring, the ASDA started a cooperation with the restaurant chain Zouk, since then the sales are tripled. Next year, this experiment will be extended to London.
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Norwegian Cruise Line organizes the first Twitter cruise, coming November. Guests are being encouraged to tweet their experiences during this 3-day cruise. Wifi is available on the cruise.
Grand Café Maria, located in Utrecht (Netherlands), offers their guests their own private beer tap. Guests buy their own barrel of beer. Besides the fact that this increases the experience of the evening, it is cheaper for the guests, and it reduces the work of the employees.
By applying co-creations, Heineken will invite clothing, motion and interior designers and developers, to create the club of the future. Talents can register themselves on the Facebook page. The 80 best designers will join Heineken on an inspiration tour in Milan, Tokyo, New York and Sao Paulo and afterwards they present their concepts to the jury. The deadline to register has already passed, this date was the 21st of August.
Like we mentioned before on Horecatrends.com, the donut is rediscovered in the United States. Donut company Kripsy Kreme created a limited edition of the Glamour Glaze Donut, specially for the London Fashion Week, which starts next month.
Lemonade brand Roosvicee has a temporary flagship taste store at the Kalverstraat in Amsterdam. Visitors can taste the new flavors and leave a ‘It’s gonna be allright, baby’ message until the 27th of August.
The Anti-restaurant is a pop-up restaurant, and is not located at one place. People can sign in through Facebook, but the organization decides who will be invited. Moments before the start of the dinner, the guests will receive the location. For a group of 10 to 15 persons, a five course meal will be prepared. The first Anti-restaurant took place on last 15th of July.
A new fully organic and eco-friendly fastfood restaurant in St. Ives (Great Brittain), which is specialized in burgers. For their food, they only use fresh, local and seasonal products.
A new ice parlour, Polka Gelato, designed by Vonsung, opened in London. The interior of the ice parlour is colorless and mainly natural materials are used. The only colours you can find, are the colours of the ice cream.
Approachable inspiration, trends and highlights from 2025 that can be easily applied to your own business in 2026. A whitepaper to scroll through when you read more
We’ve been enjoying glorious summer weather for a few weeks now, and the popular seasonal drinks are already known. Mocktails, cocktails, spritz variations, rosé, and read more
Sprite has developed an interactive YouTube commercial to promote their new Sprite Zero. The viewer can interact by pressing the keys 4 to 9 on the keyboard. It’s a creative example of the possibilities on YouTube.
ASDA supermarket chain, known from the British Walmart, started an experiment by selling take-away dishes of local restaurants. These are dishes of the Arabic, Pakistani and Indian kitchen. Last spring, the ASDA started a cooperation with the restaurant chain Zouk, since then the sales are tripled. Next year, this experiment will be extended to London.
{youtube}GMShdbjMbaI&feature{/youtube}
Norwegian Cruise Line organizes the first Twitter cruise, coming November. Guests are being encouraged to tweet their experiences during this 3-day cruise. Wifi is available on the cruise.
Grand Café Maria, located in Utrecht (Netherlands), offers their guests their own private beer tap. Guests buy their own barrel of beer. Besides the fact that this increases the experience of the evening, it is cheaper for the guests, and it reduces the work of the employees.
By applying co-creations, Heineken will invite clothing, motion and interior designers and developers, to create the club of the future. Talents can register themselves on the Facebook page. The 80 best designers will join Heineken on an inspiration tour in Milan, Tokyo, New York and Sao Paulo and afterwards they present their concepts to the jury. The deadline to register has already passed, this date was the 21st of August.
Like we mentioned before on Horecatrends.com, the donut is rediscovered in the United States. Donut company Kripsy Kreme created a limited edition of the Glamour Glaze Donut, specially for the London Fashion Week, which starts next month.
Lemonade brand Roosvicee has a temporary flagship taste store at the Kalverstraat in Amsterdam. Visitors can taste the new flavors and leave a ‘It’s gonna be allright, baby’ message until the 27th of August.
The Anti-restaurant is a pop-up restaurant, and is not located at one place. People can sign in through Facebook, but the organization decides who will be invited. Moments before the start of the dinner, the guests will receive the location. For a group of 10 to 15 persons, a five course meal will be prepared. The first Anti-restaurant took place on last 15th of July.
A new fully organic and eco-friendly fastfood restaurant in St. Ives (Great Brittain), which is specialized in burgers. For their food, they only use fresh, local and seasonal products.
A new ice parlour, Polka Gelato, designed by Vonsung, opened in London. The interior of the ice parlour is colorless and mainly natural materials are used. The only colours you can find, are the colours of the ice cream.
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