{"id":82700,"date":"2023-10-19T10:57:08","date_gmt":"2023-10-19T08:57:08","guid":{"rendered":"https:\/\/www.horecatrends.com\/?p=82700"},"modified":"2023-10-19T10:57:08","modified_gmt":"2023-10-19T08:57:08","slug":"design-wijn-introduces-scent-labels-for-wine-bottles","status":"publish","type":"post","link":"https:\/\/www.horecatrends.com\/en\/design-wijn-introduces-scent-labels-for-wine-bottles\/","title":{"rendered":"Design &#038; Wijn introduces scent labels for wine bottles"},"content":{"rendered":"<p>The Dutch company Design &amp; Wijn created a breakthrough in the world of wine with the launch of labels with scent for wine bottles, a first in the wine industry. This innovative label empowers wine enthusiasts to explore the aromas of wines even before the bottle is opened. The inaugural wine featuring the scent label hails from the Netherlands and boasts aromas of orange, leather, vanilla, almond, and sandalwood.<\/p>\n<p><!--more--><\/p>\n<p>2 minutes read<\/p>\n<h3><strong>Scent labels for wine bottles | A wax layer infused with the wine\u2019s scent profile<\/strong><\/h3>\n<p>The significance of aroma in appreciating wine is well-known, consciously smelling and tasting wine contributes to a deeper appreciation of its flavors. \u201cSome wines possess a pronounced or distinctive aroma. I wanted to find a way to provide people with a preview of these scents even before opening the bottle,\u201d says Rose Groot, co-owner and designer at <a href=\"https:\/\/www.instagram.com\/designenwijn\/\" target=\"_blank\" rel=\"noopener\">Design &amp; Wijn<\/a>.<\/p>\n<p>The scent label is crafted with a wax layer infused with the wine\u2019s scent profile. In this case, a copper- colored wax was chosen to emphasize the amber hue of the wine. The development process involved collaboration with vinologist Diederik Walhof, a co-owner at Design &amp; Wijn, and Rhona Dalglish of <a href=\"https:\/\/www.instagram.com\/klarcandles\/\" target=\"_blank\" rel=\"noopener\">Klar Candles<\/a>. Design &amp; Wijn has plans to develop and produce scent labels for other (wine) companies. \u201cNumerous applications in terms of scent and design are still possible, and we are eager to collaborate with other innovative wine businesses,\u201d notes Rose.<\/p>\n<h3><strong>Debut on the orange wine of Wijngoed Gelders Laren<\/strong><\/h3>\n<p>The scent label makes its debut on the orange wine from <a href=\"https:\/\/www.instagram.com\/wijngoedgelderslaren\/\" target=\"_blank\" rel=\"noopener\">Wijngoed Gelders Laren<\/a>. \u201cThis wine, made from the Solaris grape, underwent 3 months of skin contact and 4 months of barrel aging. Consequently, it boasts a complex and distinctive scent profile. The wine offers a rich texture with subtle bitters and tannins that provide a refined complexity. It\u2019s a gastronomic wine that pairs excellently with bold-flavored dishes, think steak tartare or seafood,\u201d shares Diederik Walhof. The release is limited to only 303 bottles and will be available exclusively through the Design &amp; Wijn <a href=\"https:\/\/www.designenwijn.com\/\" target=\"_blank\" rel=\"noopener\">website<\/a>. Additionally, 50 scented candles with the same scent profile have been created by Klar Candles.<\/p>\n<h2><strong>About Design &amp; Wijn<\/strong><\/h2>\n<p><a href=\"https:\/\/www.horecatrends.com\/en\/larens-blanje-bleu-wine-with-dutch-roots-and-a-musical-twist\/\" target=\"_blank\" rel=\"noopener\">Design &amp; Wijn<\/a> was founded in 2020 by vinologist Diederik Walhof and Dutch designer Rose Groot. Their mission is to create an innovative wine experience. Diederik accomplishes this through Dutch wine tastings, while Rose focuses on the development of wine labels and wine-related products. This new wine is part of Design &amp; Wijn\u2019s proprietary wine line\u2014a series of distinctive gastronomic wines from the Netherlands.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Dutch company Design &amp; Wijn created a breakthrough in the world of wine with the launch of labels with scent for wine bottles, a <a class=\"readmore\" href=\"https:\/\/www.horecatrends.com\/en\/design-wijn-introduces-scent-labels-for-wine-bottles\/\"> read more<\/a><\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[109,111,112,124,133,134,80,81,89,120,123],"tags":[],"class_list":["post-82700","post","type-post","status-publish","format-standard","hentry","category-trends-2","category-drinking","category-design-main-2","category-p-en","category-retail-sector-2","category-tip-2","category-sector-2","category-drinks-sector","category-restaurant-sector","category-product-2","category-promotion"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Design &amp; 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