{"id":77687,"date":"2022-06-23T15:04:11","date_gmt":"2022-06-23T13:04:11","guid":{"rendered":"https:\/\/www.horecatrends.com\/?p=77687"},"modified":"2022-06-23T15:06:59","modified_gmt":"2022-06-23T13:06:59","slug":"lightyear-experience-at-novotel","status":"publish","type":"post","link":"https:\/\/www.horecatrends.com\/en\/lightyear-experience-at-novotel\/","title":{"rendered":"LIGHTYEAR-experience at Novotel"},"content":{"rendered":"<p>Novotel, in collaboration with Disney and Pixar, is excited to announce an intergalactic campaign to celebrate the launch of LIGHTYEAR, beginning on June 16 and continuing throughout the summer. LIGHTYEAR is a family-friendly animated adventure that tells the origin story of the heroic space ranger, Buzz Lightyear. Novotel will delight its guests, fans, and followers with special offers, surprises, and fun activities inspired by the film at hotels across more than 50 participating countries around the world. Novotel\u2019s multi-film collaboration with Disney and Pixar has already successfully celebrated the launch of three previous films: ONWARD, SOUL and <a href=\"https:\/\/www.horecatrends.com\/en\/novotel-x-luca-a-love-letter-to-italy-youth-friendship-and-the-young-guests-of-the-chain\/\" target=\"_blank\" rel=\"noopener\">LUCA<\/a>.<\/p>\n<p><em>Children get an assortment of Disney-Pixar&#8217;s LIGHTYEAR colouring pages, games, stickers and, on request, a star projector that transforms their room into an unworldly space. But you can also take photos as Buzz with an exclusive Snapchat Lens or pose with a digital Buzz in the lobby via an augmented reality photo shoot. And of course, you can win prizes on their social media.<\/em><\/p>\n<p><!--more--><\/p>\n<p>2 minutes read<\/p>\n<h3><strong>Novotel ensures an unforgettable experience <\/strong><\/h3>\n<p>\u201cThe Novotel team is thrilled about bringing the LIGHTYEAR experience to our hotels,\u201d said Nad\u00e8ge Keryhuel, Global Vice President, Midscale Brands at Accor. \u201cPixar has worked its magic again, creating a story to which all travelers can relate \u2013 whether in space or here on earth. Preparing for a trip, the desire to explore and discover a\u00a0 destination, handling unusual situations and embracing the unexpected are all delightful parts of the travel experience. At Novotel, we are here to help our guests enjoy the journey and make the most of their time together along the way.\u201d<\/p>\n<p>As part of the <a href=\"https:\/\/www.instagram.com\/novotelhotels\/\" target=\"_blank\" rel=\"noopener\">Novotel<\/a> and <a href=\"https:\/\/www.instagram.com\/pixarslightyear\/\" target=\"_blank\" rel=\"noopener\">LIGHTYEAR<\/a> collaboration, participating Novotel locations will feature a series of \u2018out of this world\u2019 activities for visiting families. Upon arrival at their holiday Novotel destination, kids will be surprised with an assortment of LIGHTYEAR coloring cards, games, stickers and upon request, a star projector that will transform their guestroom into an incredible, otherworldly space. Each member of the family will receive their very own boarding pass inviting them to embark on a family mission, suit up as Buzz using an exclusive Snapchat Lens, or pose with a digital Buzz in the lobby via an augmented reality photoshoot scene.<\/p>\n<p>The infinite reaches of Novotel\u2019s LIGHTYEAR campaign will extend onto social media where fans will have a chance to win an out-of-this-world Novotel family stay in London, travel included, with amazing space-related activities, such as a chat with a real-life astronaut, an interior skydiving session, and rocket building.<\/p>\n<p>Beyond the official campaign, select Novotel destinations will also invite members of <a href=\"https:\/\/all.accor.com\/nederland\/index.nl.shtml\" target=\"_blank\" rel=\"noopener\">ALL \u2013 Accor Live Limitless<\/a> to redeem their Rewards Points for a family stay featuring space-themed activities.\u00a0 Some Novotel locations will also offer guests a chance to attend a private screening of LIGHTYEAR, an experience that will surely leave the entire family feeling starry eyed.<\/p>\n<h3><strong>Focus on the family experience<\/strong><\/h3>\n<p>\u201cFamilies are looking forward to an extra-special summer holiday this year, and for those staying at Novotel, we hope this campaign celebrating LIGHTYEAR will make their trips even more exciting and memorable,\u201d said Ms. Keryhuel. Novotel has long welcomed families and children as important guests, even bestowing them with small gifts upon arrival. Families are given complimentary<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Novotel, in collaboration with Disney and Pixar, is excited to announce an intergalactic campaign to celebrate the launch of LIGHTYEAR, beginning on June 16 and <a class=\"readmore\" href=\"https:\/\/www.horecatrends.com\/en\/lightyear-experience-at-novotel\/\"> read more<\/a><\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[124,80,98,109,113,115,117,123],"tags":[],"class_list":["post-77687","post","type-post","status-publish","format-standard","hentry","category-p-en","category-sector-2","category-hotel-sector","category-trends-2","category-hospitality","category-pop-up-main-2","category-social-media-main-2","category-promotion"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>LIGHTYEAR-experience at Novotel | horecatrends.com<\/title>\n<meta name=\"description\" content=\"Novotel kondigt met trots een wereldwijde campagne aan om de release van Disney\u00b7Pixar\u2019s LIGHTYEAR te vieren.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.horecatrends.com\/en\/lightyear-experience-at-novotel\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"LIGHTYEAR-experience at Novotel | horecatrends.com\" \/>\n<meta property=\"og:description\" content=\"Novotel kondigt met trots een wereldwijde campagne aan om de release van Disney\u00b7Pixar\u2019s LIGHTYEAR te vieren.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.horecatrends.com\/en\/lightyear-experience-at-novotel\/\" \/>\n<meta property=\"og:site_name\" content=\"horecatrends.com\" \/>\n<meta property=\"article:published_time\" content=\"2022-06-23T13:04:11+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-06-23T13:06:59+00:00\" \/>\n<meta name=\"author\" content=\"Marjolein van Spronsen\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Marjolein van Spronsen\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.horecatrends.com\/en\/lightyear-experience-at-novotel\/\",\"url\":\"https:\/\/www.horecatrends.com\/en\/lightyear-experience-at-novotel\/\",\"name\":\"LIGHTYEAR-experience at Novotel | horecatrends.com\",\"isPartOf\":{\"@id\":\"https:\/\/www.horecatrends.com\/#website\"},\"datePublished\":\"2022-06-23T13:04:11+00:00\",\"dateModified\":\"2022-06-23T13:06:59+00:00\",\"author\":{\"@id\":\"https:\/\/www.horecatrends.com\/#\/schema\/person\/6991c37cea63375734df82189bc434f3\"},\"description\":\"Novotel kondigt met trots een wereldwijde campagne aan om de release van Disney\u00b7Pixar\u2019s LIGHTYEAR te vieren.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.horecatrends.com\/en\/lightyear-experience-at-novotel\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.horecatrends.com\/en\/lightyear-experience-at-novotel\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.horecatrends.com\/en\/lightyear-experience-at-novotel\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.horecatrends.com\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"LIGHTYEAR-experience at Novotel\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.horecatrends.com\/#website\",\"url\":\"https:\/\/www.horecatrends.com\/\",\"name\":\"horecatrends.com\",\"description\":\"Van Spronsen &amp; 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