{"id":6960,"date":"2012-06-04T13:47:14","date_gmt":"2012-06-04T11:47:14","guid":{"rendered":"https:\/\/www.horecatrends.com\/6960\/"},"modified":"2014-07-16T11:32:36","modified_gmt":"2014-07-16T09:32:36","slug":"6960","status":"publish","type":"post","link":"https:\/\/www.horecatrends.com\/en\/6960\/","title":{"rendered":"Mayonaise recipes on the receipt"},"content":{"rendered":"

As part of a recent ad campaign for Hellmann\u2019s mayonaise in Brazil, recipes created to the just purchased ingredients were printed out on the store receipt. This action increased the sale of the mayonnaise to 44%.<\/p>\n","protected":false},"excerpt":{"rendered":"

As part of a recent ad campaign for Hellmann\u2019s mayonaise in Brazil, recipes created to the just purchased ingredients were printed out on the store read more<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[118,124,133,80,109,110,116,120],"tags":[],"class_list":["post-6960","post","type-post","status-publish","format-standard","hentry","category-tech","category-p-en","category-retail-sector-2","category-sector-2","category-trends-2","category-eating","category-co-creation","category-product-2"],"acf":[],"yoast_head":"\nMayonaise recipes on the receipt | horecatrends.com<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, 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