{"id":46900,"date":"2017-04-25T14:24:15","date_gmt":"2017-04-25T12:24:15","guid":{"rendered":"https:\/\/www.horecatrends.com\/en\/subways-facebook-messenger-ordering-bot-subway-bestellen-via-facbeook\/"},"modified":"2017-04-25T14:50:47","modified_gmt":"2017-04-25T12:50:47","slug":"subways-facebook-messenger-ordering-bot-launched-united-states","status":"publish","type":"post","link":"https:\/\/www.horecatrends.com\/en\/subways-facebook-messenger-ordering-bot-launched-united-states\/","title":{"rendered":"Subway\u2019s Facebook Messenger ordering bot | Launched in the United States"},"content":{"rendered":"

Last week, Subway launched a bot for Facebook Messenger that allows guests to order sandwiches and salads from more than 26,500 Subway restaurants in the U.S. The first-of-its-kind sandwich ordering bot was announced at the F8 Facebook Developer Conference with Agilitee, one of Subway\u2019s digital partners, and is the latest innovation from Subway\u00ae Digital. Guests can use Subway\u2019s Facebook Messenger ordering bot to order a sandwich or salad, customize it with their favorite bread; cheese; vegetables; and sauce, to pay on any device that supports Messenger. The bot is the latest addition to the brand\u2019s mobile order systems that includes web ordering and app ordering.<\/p>\n

How to use it?<\/h3>\n

To use Subway\u2019s Facebook Messenger ordering bot people either have to launch the Messenger app, visit Messenger.com<\/a> or visit their Facebook page<\/a> and tap \u2018Start Order.\u2019 The bot will ask for the user\u2019s location to find the closest Subway\u00ae restaurant. Then, the user is guided through selecting the sub bread, cheese, vegetables and sauce, as well as drinks, cookies or chips. Users choose their payment method: Facebook\u2019s payment system or Masterpass, a digital payment service from Mastercard, and the order will be ready for pick up in 15 minutes or less. We are wondering how long it will take till Subway is going to introduce the app in the Netherlands. We hope it\u2019s going to be soon. Curious? This video will explain how the systeem works.<\/a><\/p>\n

Subway\u2019s Facebook Messenger ordering bot enhances guest experience<\/h3>\n

\u201cOur bot for Messenger was just deployed in more than 26,500 U.S. Subway\u00ae restaurants- the largest deployments of a Messenger bot in the restaurant industry. We\u2019re proud to offer our guests an innovative new way to order and pay outside the restaurants,\u201d said Carman Wenkoff, Subway\u2019s Chief Information, and Digital Officer. \u201cThis is a new initiative in the on-going quest to enhance the guest experience.\u201d<\/p>\n

\u201cWe\u2019re excited that Subway\u00ae is expanding their mobile order capabilities with a bot,\u201d said Stan Chudnovsky, Vice President of Product for Messenger. \u201cIt\u2019s a simple way to order food, and available to anyone who already has Messenger.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"

Last week, Subway launched a bot for Facebook Messenger that allows guests to order sandwiches and salads from more than 26,500 Subway restaurants in the read more<\/a><\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[118,124,12,80,89,109,110,116,120,121],"tags":[],"class_list":["post-46900","post","type-post","status-publish","format-standard","hentry","category-tech","category-p-en","category-uncategorized-en","category-sector-2","category-restaurant-sector","category-trends-2","category-eating","category-co-creation","category-product-2","category-place"],"acf":[],"yoast_head":"\nSubway\u2019s Facebook Messenger ordering bot | Launched in the United States | horecatrends.com<\/title>\n<meta name=\"description\" content=\"New: Subway's Facebook Messenger ordering bot. 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