{"id":45731,"date":"2017-02-27T16:07:31","date_gmt":"2017-02-27T15:07:31","guid":{"rendered":"https:\/\/www.horecatrends.com\/en\/?p=45731"},"modified":"2017-02-27T16:07:31","modified_gmt":"2017-02-27T15:07:31","slug":"the-social-shot-drink-yourself","status":"publish","type":"post","link":"https:\/\/www.horecatrends.com\/en\/the-social-shot-drink-yourself\/","title":{"rendered":"The Social Shot | Drink Yourself"},"content":{"rendered":"

\u2018The Social Shot\u2019 is a mobile bar-tending-robot that computes personality-profiles based on datasets acquired through Facebook to mix individualized drinks. Each of the ingredients represents one value in the \u2018Big Five\u2019, a popular factor model in personality psychology which reduces a humans personality to five fundamental traits. The Social Shot has an exact volume of 2cl.<\/p>\n

The Social Shot \u2013 Facebook profile<\/strong><\/h3>\n

Each trait is paired with one ingredient for the drink. The result is a drinkable and visualized diagram based on the user\u2019s Facebook identity. The percentage level of each personality trait controls the respective ingredients quantity in the overall mix. As a consequence, a Facebook user whose profile suggests a smaller amount of conscientiousness will receive a shot with less vodka. The graphic translation of abstract datasets into something that is not only readable like a diagram but also tangible allows an unusual glimpse at the value and significance of the user\u2019s personal data.<\/p>\n

Social media \u2013 technology – caf\u00e9s<\/strong><\/h3>\n

The Social Shot is a great example of how social media meets technology and caf\u00e9s. The creators of this shot want to show how to implement social media and social behaviour of a customer into the caf\u00e9. Above all it\u2019s a nice gimmick, check their YouTube video here<\/a>.<\/p>\n

The technique of customized drinks based on your social media behaviour could probably also be implemented into dishes. We wonder what we would be served!<\/p>\n","protected":false},"excerpt":{"rendered":"

\u2018The Social Shot\u2019 is a mobile bar-tending-robot that computes personality-profiles based on datasets acquired through Facebook to mix individualized drinks. 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