{"id":20372,"date":"2014-12-08T16:13:11","date_gmt":"2014-12-08T15:13:11","guid":{"rendered":"https:\/\/www.horecatrends.com\/?p=20372"},"modified":"2014-12-08T16:16:05","modified_gmt":"2014-12-08T15:16:05","slug":"storytelling-going-green","status":"publish","type":"post","link":"https:\/\/www.horecatrends.com\/en\/storytelling-going-green\/","title":{"rendered":"Storytelling about going green"},"content":{"rendered":"<p>The Beech Hill hotel provides us with inspiration about telling (future) guests about the efforts they have taken to cherish their location. The hotel is located at the beautiful Lake Windermere in the Lake District in the United Kingdom.<\/p>\n<h3>The Beech Hill hotel<\/h3>\n<p>At Twitter we spotted this great storytelling about going green. We notice that more and more hotels are going green. The owners of the Beech Hill hotel realize that their guests are coming to enjoy their surroundings and their hospitality. The last couple of years they made changes in the operations of the hotel and reduced the carbon foot print by approximately 463 tonnes of Carbon Dioxide per year. A great example of running the hotel in a sustainable way.<\/p>\n<h3>Storytelling about going green<\/h3>\n<p>The hotel had a video made about the efforts they have taken to reduce their carbon foot print. The video shows all the details and tells how they carefully run the hotel in a sustainable way. Of course they show the surroundings of their hotel as well.<br \/>\nThey installed a Biomass Boiler instead of the previously used 4 large boilers with kerosene as fuel. Replaced their lights with LED lights. In order to reduce waste they reuse and recycle, paper, carboard, glass and furniture. They have been awarded by Trip Advisor with a Bronze Level Green Leader.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Beech Hill hotel provides us with inspiration about telling (future) guests about the efforts they have taken to cherish their location. The hotel is <a class=\"readmore\" href=\"https:\/\/www.horecatrends.com\/en\/storytelling-going-green\/\"> read more<\/a><\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[80,98,109,114,124,121],"tags":[],"class_list":["post-20372","post","type-post","status-publish","format-standard","hentry","category-sector-2","category-hotel-sector","category-trends-2","category-sustainability","category-p-en","category-place"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Storytelling about going green | horecatrends.com<\/title>\n<meta name=\"description\" content=\"Storytelling about going green, the Beech Hill hotel is telling their (future) guests about the efforts they have taken to cherish their location.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.horecatrends.com\/en\/storytelling-going-green\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Storytelling about going green | horecatrends.com\" \/>\n<meta property=\"og:description\" content=\"Storytelling about going green, the Beech Hill hotel is telling their (future) guests about the efforts they have taken to cherish their location.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.horecatrends.com\/en\/storytelling-going-green\/\" \/>\n<meta property=\"og:site_name\" content=\"horecatrends.com\" \/>\n<meta property=\"article:published_time\" content=\"2014-12-08T15:13:11+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2014-12-08T15:16:05+00:00\" \/>\n<meta name=\"author\" content=\"Marjolein van Spronsen\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Marjolein van Spronsen\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.horecatrends.com\/en\/storytelling-going-green\/\",\"url\":\"https:\/\/www.horecatrends.com\/en\/storytelling-going-green\/\",\"name\":\"Storytelling about going green | horecatrends.com\",\"isPartOf\":{\"@id\":\"https:\/\/www.horecatrends.com\/#website\"},\"datePublished\":\"2014-12-08T15:13:11+00:00\",\"dateModified\":\"2014-12-08T15:16:05+00:00\",\"author\":{\"@id\":\"https:\/\/www.horecatrends.com\/#\/schema\/person\/6991c37cea63375734df82189bc434f3\"},\"description\":\"Storytelling about going green, the Beech Hill hotel is telling their (future) guests about the efforts they have taken to cherish their location.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.horecatrends.com\/en\/storytelling-going-green\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.horecatrends.com\/en\/storytelling-going-green\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.horecatrends.com\/en\/storytelling-going-green\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.horecatrends.com\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Storytelling about going green\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.horecatrends.com\/#website\",\"url\":\"https:\/\/www.horecatrends.com\/\",\"name\":\"horecatrends.com\",\"description\":\"Van Spronsen &amp; 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