{"id":20358,"date":"2014-12-05T16:43:39","date_gmt":"2014-12-05T15:43:39","guid":{"rendered":"https:\/\/www.horecatrends.com\/?p=20358"},"modified":"2014-12-05T16:43:39","modified_gmt":"2014-12-05T15:43:39","slug":"tree-lighting-party-pierre-new-york","status":"publish","type":"post","link":"https:\/\/www.horecatrends.com\/en\/tree-lighting-party-pierre-new-york\/","title":{"rendered":"The Tree Lighting Party by The Pierre New York"},"content":{"rendered":"<p>Last weekend I happened to see a tweet of hotel The Pierre New York which invited its followers to The Pierre&#8217;s Holiday Tree Lighting Party. The Pierre New York, celebrates the lighting of their Christmas Tree by offering their guests a free cocktail if they take a little toy for charity!<\/p>\n<p>We have recently written <a href=\"https:\/\/www.horecatrends.com\/en\/co-creation-around-christmas-tree\/\" target=\"_blank\">an article<\/a> about the Christmas trees at the Claridge Hotel in London. For several years already they invite great designers to decorate their Christmas trees. They also organize a Tree Lighting Party just as the large department stores in London, New York and the \u2018Bijenkorf\u2019 in the Netherlands celebrate their &#8216;window lighting party&#8217;, since a couple of years.<\/p>\n<h3>Combine the Tree Lighting party with charity<\/h3>\n<p>The Pierre New York Hotel is trying to tempt guests to take along a toy for charity. A couple of years back I read about parties in Hollywood where Christmas trees decorated by celebrities were auctioned for charity. Nice idea to create a similar auction with your local celebrities!<\/p>\n<p>^ <a href=\"http:\/\/nl.linkedin.com\/pub\/marjolein-van-spronsen\/a\/28\/1a6\" target=\"_blank\">Marjolein van Spronsen<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Last weekend I happened to see a tweet of hotel The Pierre New York which invited its followers to The Pierre&#8217;s Holiday Tree Lighting Party. <a class=\"readmore\" href=\"https:\/\/www.horecatrends.com\/en\/tree-lighting-party-pierre-new-york\/\"> read more<\/a><\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[124,80,98,109,112,113,116,120,121],"tags":[],"class_list":["post-20358","post","type-post","status-publish","format-standard","hentry","category-p-en","category-sector-2","category-hotel-sector","category-trends-2","category-design-main-2","category-hospitality","category-co-creation","category-product-2","category-place"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The Tree Lighting Party by The Pierre New York  | horecatrends.com<\/title>\n<meta name=\"description\" content=\"Tree Lighting Party organised by The Pierre New York, are offering their guests a free cocktail if they take a little toy for charity.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.horecatrends.com\/en\/tree-lighting-party-pierre-new-york\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Tree Lighting Party by The Pierre New York  | horecatrends.com\" \/>\n<meta property=\"og:description\" content=\"Tree Lighting Party organised by The Pierre New York, are offering their guests a free cocktail if they take a little toy for charity.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.horecatrends.com\/en\/tree-lighting-party-pierre-new-york\/\" \/>\n<meta property=\"og:site_name\" content=\"horecatrends.com\" \/>\n<meta property=\"article:published_time\" content=\"2014-12-05T15:43:39+00:00\" \/>\n<meta name=\"author\" content=\"Marjolein van Spronsen\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Marjolein van Spronsen\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.horecatrends.com\/en\/tree-lighting-party-pierre-new-york\/\",\"url\":\"https:\/\/www.horecatrends.com\/en\/tree-lighting-party-pierre-new-york\/\",\"name\":\"The Tree Lighting Party by The Pierre New York | horecatrends.com\",\"isPartOf\":{\"@id\":\"https:\/\/www.horecatrends.com\/#website\"},\"datePublished\":\"2014-12-05T15:43:39+00:00\",\"author\":{\"@id\":\"https:\/\/www.horecatrends.com\/#\/schema\/person\/6991c37cea63375734df82189bc434f3\"},\"description\":\"Tree Lighting Party organised by The Pierre New York, are offering their guests a free cocktail if they take a little toy for charity.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.horecatrends.com\/en\/tree-lighting-party-pierre-new-york\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.horecatrends.com\/en\/tree-lighting-party-pierre-new-york\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.horecatrends.com\/en\/tree-lighting-party-pierre-new-york\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.horecatrends.com\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"The Tree Lighting Party by The Pierre New York\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.horecatrends.com\/#website\",\"url\":\"https:\/\/www.horecatrends.com\/\",\"name\":\"horecatrends.com\",\"description\":\"Van Spronsen &amp; 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