{"id":19544,"date":"2014-10-13T12:13:40","date_gmt":"2014-10-13T10:13:40","guid":{"rendered":"https:\/\/www.horecatrends.com\/?p=19544"},"modified":"2014-10-13T12:14:47","modified_gmt":"2014-10-13T10:14:47","slug":"fg-food-gamble-as-reaction-to-promotion-weeks","status":"publish","type":"post","link":"https:\/\/www.horecatrends.com\/en\/fg-food-gamble-as-reaction-to-promotion-weeks\/","title":{"rendered":"FG Food Gamble as reaction to promotion weeks"},"content":{"rendered":"<p>In response to the many restaurant promotion weeks in the Netherlands, Fran\u00e7ois Geurds of FGRestaurant**, FGFoodLab and FGShop introduced the \u2018FG Food Gamble\u2019 promotion. For a fixed price of \u20ac 130, &#8211; per person, guests can challenge their luck with the number of courses they will get at the two starred Michelin restaurant. They may draw a card with 4 to 7 courses on it and the kitchen staff will prepare the number of courses that is drawn, or the average amount in the case of different cards. A joker card is hidden between the deck, which will mean an extra for instance live cocktail making at the table.<\/p>\n<h3>Counterpart of promotion weeks<\/h3>\n<p>With this creative campaign Fran\u00e7ois Geurds introduced a countermove for the many promotion weeks. Fran\u00e7ois mentions in the interview by MissetHoreca, that some of the organized actions may affect the company in a negative way. For this reason, he takes matters into his own hands with this FG Food Gamble promotion and will not join third party campaign weeks anymore.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In response to the many restaurant promotion weeks in the Netherlands, Fran\u00e7ois Geurds of FGRestaurant**, FGFoodLab and FGShop introduced the \u2018FG Food Gamble\u2019 promotion. For <a class=\"readmore\" href=\"https:\/\/www.horecatrends.com\/en\/fg-food-gamble-as-reaction-to-promotion-weeks\/\"> read more<\/a><\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[124,80,81,89,109,110,111,120,123],"tags":[],"class_list":["post-19544","post","type-post","status-publish","format-standard","hentry","category-p-en","category-sector-2","category-drinks-sector","category-restaurant-sector","category-trends-2","category-eating","category-drinking","category-product-2","category-promotion"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>FG Food Gamble as reaction to promotion weeks | horecatrends.com<\/title>\n<meta name=\"description\" content=\"As a response to restaurant promotion weeks in the Netherlands, Fran\u00e7ois Geurds of FG Restaurant**, FG FoodLab and FG Shop introduced the \u2018FG Food Gamble\u2019\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.horecatrends.com\/en\/fg-food-gamble-as-reaction-to-promotion-weeks\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"FG Food Gamble as reaction to promotion weeks | horecatrends.com\" \/>\n<meta property=\"og:description\" content=\"As a response to restaurant promotion weeks in the Netherlands, Fran\u00e7ois Geurds of FG Restaurant**, FG FoodLab and FG Shop introduced the \u2018FG Food Gamble\u2019\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.horecatrends.com\/en\/fg-food-gamble-as-reaction-to-promotion-weeks\/\" \/>\n<meta property=\"og:site_name\" content=\"horecatrends.com\" \/>\n<meta property=\"article:published_time\" content=\"2014-10-13T10:13:40+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2014-10-13T10:14:47+00:00\" \/>\n<meta name=\"author\" content=\"Marjolein van Spronsen\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Marjolein van Spronsen\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.horecatrends.com\/en\/fg-food-gamble-as-reaction-to-promotion-weeks\/\",\"url\":\"https:\/\/www.horecatrends.com\/en\/fg-food-gamble-as-reaction-to-promotion-weeks\/\",\"name\":\"FG Food Gamble as reaction to promotion weeks | horecatrends.com\",\"isPartOf\":{\"@id\":\"https:\/\/www.horecatrends.com\/#website\"},\"datePublished\":\"2014-10-13T10:13:40+00:00\",\"dateModified\":\"2014-10-13T10:14:47+00:00\",\"author\":{\"@id\":\"https:\/\/www.horecatrends.com\/#\/schema\/person\/6991c37cea63375734df82189bc434f3\"},\"description\":\"As a response to restaurant promotion weeks in the Netherlands, Fran\u00e7ois Geurds of FG Restaurant**, FG FoodLab and FG Shop introduced the \u2018FG Food Gamble\u2019\",\"breadcrumb\":{\"@id\":\"https:\/\/www.horecatrends.com\/en\/fg-food-gamble-as-reaction-to-promotion-weeks\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.horecatrends.com\/en\/fg-food-gamble-as-reaction-to-promotion-weeks\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.horecatrends.com\/en\/fg-food-gamble-as-reaction-to-promotion-weeks\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.horecatrends.com\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"FG Food Gamble as reaction to promotion weeks\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.horecatrends.com\/#website\",\"url\":\"https:\/\/www.horecatrends.com\/\",\"name\":\"horecatrends.com\",\"description\":\"Van Spronsen &amp; 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