{"id":19544,"date":"2014-10-13T12:13:40","date_gmt":"2014-10-13T10:13:40","guid":{"rendered":"https:\/\/www.horecatrends.com\/?p=19544"},"modified":"2014-10-13T12:14:47","modified_gmt":"2014-10-13T10:14:47","slug":"fg-food-gamble-as-reaction-to-promotion-weeks","status":"publish","type":"post","link":"https:\/\/www.horecatrends.com\/en\/fg-food-gamble-as-reaction-to-promotion-weeks\/","title":{"rendered":"FG Food Gamble as reaction to promotion weeks"},"content":{"rendered":"<p>In response to the many restaurant promotion weeks in the Netherlands, Fran\u00e7ois Geurds of FGRestaurant**, FGFoodLab and FGShop introduced the \u2018FG Food Gamble\u2019 promotion. For a fixed price of \u20ac 130, &#8211; per person, guests can challenge their luck with the number of courses they will get at the two starred Michelin restaurant. They may draw a card with 4 to 7 courses on it and the kitchen staff will prepare the number of courses that is drawn, or the average amount in the case of different cards. A joker card is hidden between the deck, which will mean an extra for instance live cocktail making at the table.<\/p>\n<h3>Counterpart of promotion weeks<\/h3>\n<p>With this creative campaign Fran\u00e7ois Geurds introduced a countermove for the many promotion weeks. Fran\u00e7ois mentions in the interview by MissetHoreca, that some of the organized actions may affect the company in a negative way. For this reason, he takes matters into his own hands with this FG Food Gamble promotion and will not join third party campaign weeks anymore.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In response to the many restaurant promotion weeks in the Netherlands, Fran\u00e7ois Geurds of FGRestaurant**, FGFoodLab and FGShop introduced the \u2018FG Food Gamble\u2019 promotion. For <a class=\"readmore\" href=\"https:\/\/www.horecatrends.com\/en\/fg-food-gamble-as-reaction-to-promotion-weeks\/\"> read more<\/a><\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[81,89,109,110,111,124,80,120,123],"tags":[],"class_list":["post-19544","post","type-post","status-publish","format-standard","hentry","category-drinks-sector","category-restaurant-sector","category-trends-2","category-eating","category-drinking","category-p-en","category-sector-2","category-product-2","category-promotion"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>FG Food Gamble as reaction to promotion weeks | horecatrends.com<\/title>\n<meta name=\"description\" content=\"As a response to restaurant 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