{"id":11572,"date":"2011-01-22T12:27:00","date_gmt":"2011-01-22T11:27:00","guid":{"rendered":"https:\/\/www.horecatrends.com\/guerilla-action-by-weber-grill\/"},"modified":"2014-09-02T16:34:03","modified_gmt":"2014-09-02T14:34:03","slug":"guerilla-action-by-weber-grill","status":"publish","type":"post","link":"https:\/\/www.horecatrends.com\/en\/guerilla-action-by-weber-grill\/","title":{"rendered":"Guerrilla action by Weber Grill"},"content":{"rendered":"<p>Weber had to promote the new serie of grills. The traditional fences all over the city were turned into genuine grills, simply by adding magnetic real size flyers in the shape of steaks, burgers and shish kebabs. On the back: the website! See the pictures <a href=\"http:\/\/www.marketing-alternatif.com\/2011\/01\/19\/weber-guerilla-grill\/\" target=\"_blank\">here<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Weber had to promote the new serie of grills. The traditional fences all over the city were turned into genuine grills, simply by adding magnetic <a class=\"readmore\" href=\"https:\/\/www.horecatrends.com\/en\/guerilla-action-by-weber-grill\/\"> read more<\/a><\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[89,109,110,112,124,80,123],"tags":[],"class_list":["post-11572","post","type-post","status-publish","format-standard","hentry","category-restaurant-sector","category-trends-2","category-eating","category-design-main-2","category-p-en","category-sector-2","category-promotion"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Guerrilla action by Weber Grill | horecatrends.com<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.horecatrends.com\/en\/guerilla-action-by-weber-grill\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Guerrilla action by Weber Grill | horecatrends.com\" \/>\n<meta property=\"og:description\" content=\"Weber had to promote the new serie of grills. The traditional fences all over the city were turned into genuine grills, simply by adding magnetic read more\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.horecatrends.com\/en\/guerilla-action-by-weber-grill\/\" \/>\n<meta property=\"og:site_name\" content=\"horecatrends.com\" \/>\n<meta property=\"article:published_time\" content=\"2011-01-22T11:27:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2014-09-02T14:34:03+00:00\" \/>\n<meta name=\"author\" content=\"Marjolein van Spronsen\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Marjolein van Spronsen\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.horecatrends.com\/en\/guerilla-action-by-weber-grill\/\",\"url\":\"https:\/\/www.horecatrends.com\/en\/guerilla-action-by-weber-grill\/\",\"name\":\"Guerrilla action by Weber Grill | horecatrends.com\",\"isPartOf\":{\"@id\":\"https:\/\/www.horecatrends.com\/#website\"},\"datePublished\":\"2011-01-22T11:27:00+00:00\",\"dateModified\":\"2014-09-02T14:34:03+00:00\",\"author\":{\"@id\":\"https:\/\/www.horecatrends.com\/#\/schema\/person\/6991c37cea63375734df82189bc434f3\"},\"breadcrumb\":{\"@id\":\"https:\/\/www.horecatrends.com\/en\/guerilla-action-by-weber-grill\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.horecatrends.com\/en\/guerilla-action-by-weber-grill\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.horecatrends.com\/en\/guerilla-action-by-weber-grill\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.horecatrends.com\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Guerrilla action by Weber Grill\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.horecatrends.com\/#website\",\"url\":\"https:\/\/www.horecatrends.com\/\",\"name\":\"horecatrends.com\",\"description\":\"Van Spronsen &amp; Partners horeca-advies\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.horecatrends.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.horecatrends.com\/#\/schema\/person\/6991c37cea63375734df82189bc434f3\",\"name\":\"Marjolein van Spronsen\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.horecatrends.com\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/166605ee592e40a4d405e08822d1af2a41cc59723472c9cad8c5d0c17f369c7b?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/166605ee592e40a4d405e08822d1af2a41cc59723472c9cad8c5d0c17f369c7b?s=96&d=mm&r=g\",\"caption\":\"Marjolein van Spronsen\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Guerrilla action by Weber Grill | horecatrends.com","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.horecatrends.com\/en\/guerilla-action-by-weber-grill\/","og_locale":"en_US","og_type":"article","og_title":"Guerrilla action by Weber Grill | horecatrends.com","og_description":"Weber had to promote the new serie of grills. 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