Take a look at Brussels

18-10-2012

To emphasize the fast train connection between Lyon and Brussels, the SNCF invited people in Lyon, on the 21st and 22nd of September 2012, to take a look in Brussels. On a square a giant cube was placed, with only a small hole. Through the hole people took a look in Brussels, where they met the mayor, his band and inhabitants, in style through a video connection.

Driving tram restaurant in Brussels

30-11-2011

In February 2012 Electrolux will open the Tram Experience in Brussels; an unique driving tram restaurant in which Belgian top chefs will serve several dishes. For 75 euros guests can order Belgian classics with a personal touch. In this way one is able to combine gastronomy with sightseeing in Brussels.

Purple brussel sprouts

15-11-2010

Many people don’t really like them; brussel sprouts. But these purple brussel sprouts by Ecoville are sweeter and mild. Many people find them tastier than the traditional green brussel sprouts. Another advantage is that the purple brussel sprouts are healthier because the purple color indicates the presence of powerful antioxidants.

Trends we spotted | Week 27

6-7-2026

At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. With this week links to articles about:

• The Lounges chain with 250+ venues in the UK will open its first location overseas in Essen, Germany.
• After weather codes yellow, orange and red, there’s one more colour to watch this summer – Code Purple at Bagels & Beans.
• Brouwerij (brewery) Homeland in Amsterdam launched its own lager, Homeland Puur Pils.
• Pick up your pizza by kayak at the ‘Paddle In’ at Otomat in Ghent.
• Handwritten Collection, a characterful collection of bespoke hotels launched by Accor in 2023, recently announced a significant milestone with the opening of its 50th address.
• At McDonald’s Germany, you can enjoy 23 international product highlights during ‘Mission: World Menu’.
• Travel And Tour World (TTW) recently unveiled its Top 100 Luxury Hotels in the World 2026, a global ranking honouring exceptional properties redefining modern hospitality.
• Great news for Belgian fries lovers heading to Paris, chef Mallory Gabsi has opened his Fry Shop 140 Degrés.
• Wonder, a leading food technology platform, and Zipline, an autonomous delivery service, recently announced a partnership to bring on-demand drone delivery to Wonder locations across Texas.
• Inspiration for ice cream parlours: we spotted ‘Cookies Cloud Cups’ at Ovis Coffees in London.

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ASTER at ’t Kadaster in Ostend | Pop-up restaurant by chef Túbo Logier

29-5-2026

This summer, chef Túbo Logier, known for the Brussels-based restaurant ASTER, will open a temporary pop-up in Ostend. From early June through the end of August, he will bring his ingredient-driven cuisine to the Belgian coast. In doing so, he also returns for a while to the region where he grew up (Gistel). The pop-up, ‘ASTER at ’t Kadaster’, opens on June 3 at ’t Kadaster, located at Alfons Pieterslaan 39 in Ostend, and will run through the end of August.

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Trends we spotted | Week 7

17-2-2026

At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. With this week links to articles about:

• Inspiration for next year! Why not spoil your best male friend for Valentine’s Day? Einstein Bros. Bagels introduced their ‘Bro-quet’!
• Viral push pop sushi has also been spotted in the Netherlands at Twapan in Eindhoven and Rolling Sushi in Amsterdam.
• Fletcher Hotels opens a boutique hotel at Michelin-starred restaurant De Kromme Dissel (*).
• The first location of a fashion-forward café by streetwear brand, 13DE Marzo, opened last November in Pavilion Kuala Lumpur in Malaysia. They serve tiny teddy bears with their drinks.
• Jill hotel Brussels & restaurant Nook offer an extensive mocktail menu and serve no alcohol.
• California Almonds partnered with StarChefs to showcase almond creativity on restaurant menus across San Francisco and Los Angeles.
• The Shangri-La hotel group launched a global search for one lucky winner to receive an 88-Night Global Stay.
• Nobu Hospitality will launch Nobu Hotel, Restaurant and exclusive private island residences in the Maldives.
• Mandarin Oriental Hotels will expand its presence in Egypt with two iconic hotels and a luxury Nile cruise experience.

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Trends we spotted | Week 51

19-12-2025

At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. With this week links to articles about:

• Spotted in New York: the push pop sushi van Suka Sushi!
• Horta Grand Café & Art Nouveau Room in Antwerp, are celebrating their 25th anniversary, marked among other things by the launch of a unique coffee table book.
• Leonardo Hotels is expanding its portfolio in the Benelux with the dynamic lifestyle brand NYX Hotels. The former Eden Hotel will be divided into a Leonardo hotel and NYX Hotel Amsterdam Rembrandt Square.
• Frites Atelier, the innovative fast casual concept from Michelin-starred chef Sergio Herman, opened its first Frites Atelier London location on Saturday December 13.
• Early December, Hotel Des Indes in the Hague, officially opened the Anna Pavlova Champagne Lounge and unveiled the Pavlova Christmas tree. Anna Pavlova was a famous ballerina and regular guest of the hotel. Beautiful theme!
• Chipotle has teamed up with travel brand BÉIS, to launch an exclusive travel essentials collection inspired by Chipotle’s iconic packaging. Béispotle: ‘The To-Go Collection’.
• Last weekend, PoPPo, a hyperlocal micro-mall, was launched in Amsterdam North in the 600 m² former Blokker building.
• A Pizza Wrap-Up by Domino’s Pizza Belgium, highlighting, among other things, which city consumes the most pizzas from the brand and which pizza is the most popular in Belgium.
• Early December, Albron opened a coffeecompany location at Amsterdam UMC. It is the first coffeecompany outlet in a hospital environment.
• On Monday, December 15, the Top 50 best Italian restaurants were announced, including a separate Top 50 for restaurants outside Italy. Restaurant Aroma Italian Fine Dining from Vaassen once again earned a place on this prestigious list, ranking 48th. Restaurant Pianeta Terra in Amsterdam ranked 31st.

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Young Entrepreneurs & new locations | L’ABEILLE Oegstgeest, Gastrovino PYK Deventer and Kafei in Leuven

1-12-2025

Every day fun new concepts open their doors. This week: L’Abeille in Oegstgeest, a warm and modern restaurant where Suzanne van Haaster showcases her love for refined, light dishes, with seasonal products and accessible flavours that guests quickly come to appreciate. In Deventer, Gastrovino PYK is moving to the Houtmarkt and simultaneously launching De Wynkantine: a cozy tasting room where wine, whisky and delicious bites take centre stage. And in Leuven, Kafei is opening a new location, where their iconic Japanese fluffy pancakes, colourful brunch dishes and specialty coffee can now also be enjoyed outside of Brussels.

We wish these entrepreneurs and their teams the best of luck and lots of fun with their new concepts.

3 minutes read

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Trends we spotted | Week 42

20-10-2025

At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. With this week links to articles about:

• McDonald’s Netherlands launches their 2024-2025 Impact Report, working with local franchisees on sustainability and social impact.
• Ruby Hotels unveils a new art installation by Hugo Mulder DHM at Ruby Emma in Amsterdam, titled ‘Harness the Power of Nature’.
• DoubleTree by Hilton Amsterdam Central Station staff show their commitment to charity during events like the Dam to Dam Run and KiKa Run.
• Taste of Horecava by Gault&Millau 2026 offers a stage for top chefs and innovative partners in culinary craftsmanship from January 12-14.
• Morrow is developing future-proof coffee without beans, using upcycled natural ingredients sourced from Europe and the UK.
• The Connaught, the famous Mayfair hotel, launched its first book, written by Bill Prince and published by Assouline.
• The WHO and UNICEF release new global hand hygiene guidelines aimed at curbing the spread of illnesses. SC Johnson Professional welcomes the release of these new guidelines and recognizes hand washing as a strong foundation for creating safe and healthy environments
• McDonald’s Germany introduces a limited edition FRIENDS menu with collectible figures and an interactive hub in Hamburg.

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Trends we spotted | Week 41

13-10-2025

At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. With this week links to articles about:

• Waterman House will become the AMANO’s Group second hotel in London.
• ‘Claridge’s Life in Charms’ – a concept we love and it doesn’t have to be this expensive at other hotels!
• Bar Leone in Hong Kong has been named The World’s Best Bar 2025.
• Domino’s unveiled a crave-worthy brand refresh designed to make you say “Mmm”.
• Disaronno celebrates its 500^th anniversary with five exclusive limited edition bottles.
• From the inspiring October agenda at WOLF Antwerp and Brussels; Pumpkin Soup, a Halloween run, a kids workshop to DJ Sets and more. 
• To mark its 10th anniversary, Otomat is launching ‘Friends of Otomat’, a series of culinary collaborations, starting with a BASK Pepperoni pizza by Sam D’Huyvetter! 
• In January 2026 TICA, the European purchasing partner for lifestyle professionals and The Stage, the leading platform for hospitality innovations, will jointly open a new purchasing location in the iconic former flower auction building in Venlo.

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