Largest beer bar

26-6-2013

  • biercafe

A real Belgian beer lover? The largest beer bar in the world will be opened in September in Leuven, Belgium. Beer bar ‘The Capital’ will get an assortment of 2,500 Belgian beers and they will also serve foreign beers. Beer lovers will be thrilled by the glass floor through which the guests can admire the large beer stock. ‘The Capital’ exceeds the Delirium CafĂ© in Brussels with a range of 2,400 Belgian beers.

The Offline beer glass

19-6-2013

Does it often happens that you are drinking something in a pub and your friends only pay attention to their phone? A bar in Brazil has found a solution for that problem: ‘The Offline Glass’. This beer glass can only stand up straight when balanced on a mobile phone. You so have to put your phone down to keep your beer glass standing.

Be part of the Tiger Beer augmented reality campaign

23-4-2013

A nice example of augmented reality. An interactive Tiger Beer video wall ( of beer brand Tiger Beer) situated along the connecting walkway within Dhoby Ghaut MRT station detects passers-by through infrared motion sensors, displays the persons walking past and triggers speech bubbles to appear above their heads, as if they were thinking out loud. The speech bubbles contain quotes with excuses to not miss the football match. Fans can post their most original and innovative suggestions on how to make it in time for a match online. The best submissions will be featured on the video screen.

Lighting beer bottle of Heineken

18-4-2013

  • Heineken

During the Milan Design Week Heineken introduced the beer bottles ‘Heineken Ignite’ that interacts with people and its surroundings, by shining. The interactive beer bottles have micro sensors and wireless networking technology to sense when people are clicking the bottles together to toast. The bottle also lights on when someone takes a sip and it responds to music. With this bottle Heineken is trying to get a greater range in the nightlife. The bottles are specially designed for the Milan Design Week, hopefully we see them in bars and clubs soon…

World record ‘Farthest Beer Bottle Slide’

2-4-2013

During the Guinness Draught bottle launch, a new world record ‘Farthest Beer Bottle Slide’ was set! New sport for in the pub?

Belgian Beer Day

28-2-2013

On April 6 the Belgian Beer Day will be organized. The Captain Beerheart Foundation organize this event to connect all Belgian beer fans from all over the world and toast to Belgian Beer. More than 8.000 people from 103 countries already support the Belgian Beer Day.

Chocolate beer in Japan

20-2-2013

The Japanese brewery Sankt Gallen Brewery has brewed a stout beer that is chocolate-flavored by using chocolate malt. The beer has 8,5 percent of alcohol and can be served in a glass made entirely of chocolate. After drinking the chocolate-flavored stout beer, you can also eat the glass to enhance the chocolate flavor of the beer.

AirBnB in a beer barrel

17-1-2013

At the AirBnB in Potts Naturpark Brauerei in Germany you can spend the night in a beer barrel bed! The ultimate hotel room for a beerlover invites guests to snooze in a giant 19th Century beer barrel that has been converted into cozy sleeping quarters. another barrel has been converted into a barrel sauna.

Video wall of Heineken beer bottles

31-12-2012

Due to the 140th birthday of the Heineken brewery, they built this enormous video wall made of 5.000 beer bottles. Through a Facebook application you can leave a message to the world. Nice idea to wish everybody a happy new year. Until the 2nd of January 2013 you can admire the video wall as element of the Amsterdam Light Festival.

Your own Christmas beer

21-12-2012

Very easy to spice up your Christmas drink. Turn your beer into a reindeer by adding pipe cleaner, google eyes and a pom-pom.

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