Het bericht Trends we spotted | Week 25 verscheen eerst op horecatrends.com.
]]>- INK Hotel Amsterdam is turning pink for the tenth time during Pride Amsterdam. This anniversary edition is titled ‘Ten Years of Reflection’. From July 24 through August 3, 2025, it’s called the PINK Hotel.
- Distillers Hotel will bring new life to historic Schiedam distillery. Scheduled to open in 2026.
- Last week Frittenwerk opened their first store in Münich, it’s their 45th store in Germany.
- KYU NYC, a full-service restaurant, is aiming to shake up the New York City lunch scene with the launch of KYU Grab & Go, pick-up point: the window.
- Another window opened in NYC: Buchette del Vino, the city’s first ‘Florentine Wine Window’.
- We came across ‘The World’s First Sky Beach Club’ on Instagram. The location of the Tribe Sky Beach Club? Emsphere Mall in Bangkok, Thailand.
- Inspiration for beach clubs: a Low Tide Golf Game. Looks like fun!
- A great example of a fun little gesture of hospitality: the VIP #DogPerrignon service from SiSo Beach Mallorca.
- The CuliQuiz Top 100 is a nationwide audience award created for and by the Dutch hospitality industry. Applications are open now and the winners will be announced during Gastvrij Rotterdam. Created together with the Week of Hospitality.
- An event by Hospitality Pact marked the official launch of the new platform Discover Hospitality — the central hub of a national digital campaign designed to inspire young adults to pursue a career in hospitality in the Netherlands.
Enjoy reading!
INK Hotel becomes PINK Hotel again | Theme: ‘Ten Years of Reflection’
INK Hotel Amsterdam is turning pink for the tenth time during Pride Amsterdam. This anniversary edition, titled ‘Ten Years of Reflection’, looks back on a decade of celebrating diversity and inclusion. During Pride Week 2025, the celebratory INK Hotel Amsterdam – part of the MGallery Collection – will once again be fully transformed in pink. Since 2015, diversity and inclusion have been at the heart of the hotel’s identity.
On Thursday, July 24, INK Hotel will once again transform into the PINK Hotel, marking the official kickoff of Pride Amsterdam. Everyone is welcome at the annual opening party to celebrate diversity and inclusion together. This year’s theme, Ten Years of Reflection, offers both a symbolic retrospective and a hopeful look ahead. From July 24 through August 3, 2025, the PINK Hotel will host a special Pride program filled with various activities – also open to those not staying at the hotel. More details can be found on their website – link in the title.
Distillers Hotel brings new life to historic Schiedam distillery
In the former Dirkzwager distillery, a national monument from 1861 located on the corner of Groenweegje and Noordvest in the Dutch city Schiedam, the Distillers Hotel will open in 2026: a boutique hotel with 31 rooms, coffee bar STOOM, and restaurant STOOK. The 19th-century distillery is deeply rooted in Schiedam’s genever history. After more than 150 years of distilling, the impressive building is now preparing for a second life. Once again, spirit is being breathed into this historic part of Schiedam.
The arrival of the Distillers Hotel marks a new phase in the development of the Dutch Distillers District. The former industrial site surrounding the distillery is being redeveloped into a mixed-use urban neighborhood, with space for creativity, greenery, and community. Thanks to its central location and striking appearance, the hotel is set to become a key landmark in this dynamic area. The opening of the Distillers Hotel is scheduled for 2026. Until then, careful work is underway to create a unique place where Schiedam’s rich history is brought to life in the present.
Frittenwerk opened their first store in Münich | Guests could win a Black Card
Friday June 20 (bridge day), Frittenwerk opened their first Frittenwerk in Münich! It is the second Frittenwerk in the Bavaria region and the 45th in Germany. At the entrance to the Pasing Arcaden shopping centre with a view of the Pasing Promenade, they’re making it really nice in the lovingly furnished dining room and on an expansive sun terrace. With lots of greenery and even more wood, their new Frittenwerk is an oasis for shopping queens or a destination for street food lovers with acute fritten ‘chips’ deficit syndrome (FDS). People who signed up for their newsletter on site during the opening week, have the chance to win the first and so far only Frittenwerk Black Card: one year of free food and drink at Frittenwerk.
KYU ignites NYC lunch scene with new to-go concept
KYU NYC, a full-service restaurant known for its signature wood-fired flavors, is aiming to shake up the New York City lunch scene with the launch of KYU Grab & Go.
Here’s an interesting idea: opening a walk-up window at your upscale restaurant to serve sandwich-style versions of your most popular dishes—alongside desserts and custom-crafted drinks. That’s exactly what KYU has done. With pricing designed to appeal to the lunch crowd, KYU Grab & Go brings a more accessible twist to the restaurant’s elevated menu. Want to see more? Check out the full story in Fast Casual via the link above or the reel below.
Dit bericht op Instagram bekijken
Buchette del Vino on Times Square | ‘Florentine Wine Window’
Recently opened on Times Square (Broadway between 43rd & 44th Street) in NYC: Buchette del Vino, the city’s first ‘Florentine Wine Window’, created by the team behind The Lambs Club. The concept is inspired by the 16th-century wine windows that were recently brought back into the spotlight by Stanley Tucci. From this charming little window, they serve Italian wine, espresso, gelato, panini, pasta, and more, all with a nod to Italian tradition. Watch the opening via Cititour’s reel below. The link to the official website is in the title.
Dit bericht op Instagram bekijken
Rooftop over the top | Tribe Sky Beach Club in Bangkok
We came across “The World’s First Sky Beach Club” on Instagram. The location? Emsphere Mall in Bangkok, Thailand. Here, they combine a unique beach vibe with panoramic views of the Bangkok skyline. The Tribe Sky Beach Club is open daily from 11 AM until after midnight and serves cocktails, among other things.
Dit bericht op Instagram bekijken
Inspiration for beach clubs | Low Tide Golf Game
A few weeks ago, we hosted our own ‘Indoor Office Golf Tournament’ and now we discovered the Low Tide Golf Game. A fun game idea to offer at your beach club! Check out the Low Tide Golf Game website via the link in the title.
Dit bericht op Instagram bekijken
#DogPerrignon | A fun little gesture of hospitality for four-legged guests
VIP treatment for your guests’ furry friends. A great example comes from SiSo Beach Mallorca, where they serve water for dogs out of a Don Perrignon bottle! Just a playful, feel-good gimmick that brings a smile. Link to their website is in the title.
Dit bericht op Instagram bekijken
CuliQuiz launches national Top 100 for Dutch hospitality heroes
The CuliQuiz Top 100 is a nationwide audience award created for and by the Dutch hospitality industry. The initiative was developed by CuliQuiz in collaboration with Week van de Horeca (Dutch Hospitality Week). Anyone working in hospitality — from trainees to managers — can be nominated. Since June 16, 2025, everyone has been able to nominate their personal hospitality hero via a short form on the website, including a brief motivation. Nominations close on Sunday, August 31, 2025.
All nominations will be reviewed by an independent panel of experts made up of professionals from education, hospitality, and foodservice. This panel will select the 100 driving forces behind the industry and will also present three thematic awards:
Education Award – for those who excel in mentoring and training (young) professionals
Pioneer Award – for individuals who consistently inspire movement within people, teams, or initiatives
Motivation Award – a public prize for the most inspiring submission
The winners of these categories will be announced on September 22 during a festive ceremony at Gastvrij Rotterdam, marking the official start of Dutch Hospitality Week 2025. More details via the link in the title.
Hospitality Pact launches ‘Discover Hospitality’
Under the banner of the Hospitality Pact, industry associations, businesses, educational institutions, and trade unions in the Netherlands gathered at the Heineken Experience in Amsterdam. The central mission was clear: to recruit and retain talent for the hospitality sector. After all, without people, there is no hospitality.
The Hospitality Pact is a broad collaboration aimed at creating a sustainable and attractive future for the hospitality industry. During the event, the importance of a united approach was strongly emphasized. An inspiring program featuring speakers and industry specialists highlighted both the challenges and opportunities facing the sector. The event also marked the official launch of the new platform Ontdek Hospitality – Discover Hospitality — the central hub of a national digital campaign designed to inspire young adults to pursue a career in hospitality. Link to the website in the title.
Het bericht Trends we spotted | Week 25 verscheen eerst op horecatrends.com.
]]>Het bericht ‘Camp Unwritten’ | Glamping meets storytelling by World of Hyatt verscheen eerst op horecatrends.com.
]]>2 minutes read
Camp Unwritten combines Booktok, Bookstagram, experiential travel and outdoor adventures
“With BookTok, Bookstagram, experiential travel and outdoor adventures all having a moment, we saw the perfect chance to bring it all together,” said Laurie Blair, senior vice president of global marketing, Hyatt. “Camp Unwritten lets our members unplug and capture that leading role feel – cozy reads by the fire, wide-open skies and a setting straight out of a summer novel. It’s one more way we’re continuing to lean into experiences for members that spark joy and connection.”
This is not your average book club
World of Hyatt and Reese’s Book Club are bringing members face-to-face with today’s most talked-about authors – The New York Times bestsellers and Reese’s Book Club picks – in stunning, off-the-grid Under Canvas settings. These are bespoke escapes where guests can lean into their passion with campfire conversations, author inspired programming, curated menus and unforgettable moments with the minds behind the books you love. These limited-time and limited-availability experiences will offer immersive moments with fan-favourite books from young adult to murder mystery genres, including:
July 14–16: Columbia River Gorge with Alexene Farol Follmuth, author of Twelfth Knight. Enjoy s’mores, stargazing, and an exclusive Q&A – plus a sneak peek at her next book Girl Dinner.
July 28–30: Great Smoky Mountains with Ally Condie, author of The Unwedding. Expect campfire chats and intimate author talks.
August 19–21: ULUM Moab with a mystery author (to be announced in July). Adventure and storytelling meet in this desert escape.
“At Hello Sunshine, we see books as a way to unite people,” said Sarah Harden, CEO of Hello Sunshine. “Collaborating with World of Hyatt allows us to bring beloved Reese’s Book Club stories to life in enchanting settings, fostering meaningful connections among like-minded travellers under the stars.”
Missed this chapter? Write your own
Not able to attend? World of Hyatt members can still create their own Camp Unwritten by booking a stay at any Under Canvas or ULUM location via Hyatt this June – and receive a free Headspace subscription for one. You can find more information here, including offer terms.
Not a member? You can sign up here.
Het bericht ‘Camp Unwritten’ | Glamping meets storytelling by World of Hyatt verscheen eerst op horecatrends.com.
]]>Het bericht Hyatt opens first Secrets resort in Aruba | Secrets Baby Beach Aruba verscheen eerst op horecatrends.com.
]]>2 minutes read
Secrets Baby Beach Aruba
The Secrets Baby Beach Aruba resort showcases open, airy architecture and nature-inspired design, offering suites with private balconies or terraces, stocked minibars, and ocean views. Guests looking for an elevated experience can book Preferred Club rooms, which include extras like private pools, butler service, and access to an exclusive lounge.
Secrets Baby Beach Aruba offers a wide culinary selection, including four à la carte restaurants (featuring Pan-Asian and South American fusion), a buffet, grill, and café, plus 24-hour in-room dining. Guests can enjoy six bars and lounges, including a swim-up bar and music lounge. Themed nights and local rum tastings enhance the experience.
Activities at the resort balance relaxation and adventure, from dance and cooking classes to guided bike tours. Guests can unwind at the 3,200-square-foot spa with hydrotherapy, sauna, and a tranquil indoor lounge. Three pools – including two infinity pools and outdoor whirlpools – round out the wellness offerings. With 2,569 square feet of meeting space and event planning services, the resort is also ideal for weddings, retreats, and corporate events.
Hyatt’s presence in the Caribbean
The opening of Secrets Baby Beach Aruba strengthens Hyatt’s presence in the Caribbean and Latin America. Other recent or upcoming openings include Secrets St. Lucia Resort & Spa and Grand Hyatt Grand Cayman. World of Hyatt members can earn bonus points with qualifying stays.
About Secrets® Resorts & Spas
Secrets Resorts & Spas offer luxury, adults-only, all-inclusive stays designed for romance, relaxation, and indulgence. Each resort features elegant suites, pristine pools, beach access, and signature Unlimited-Luxury® inclusions: gourmet à la carte dining, premium drinks, 24-hour room service, daily activities, and evening entertainment. Perfect for couples, honeymoons, or a stylish escape from everyday life.
We wrote about other resorts located on Aruba before, like the sustainable Bucuti & Tara Beach Resort!
Het bericht Hyatt opens first Secrets resort in Aruba | Secrets Baby Beach Aruba verscheen eerst op horecatrends.com.
]]>Het bericht Young entrepreneurs & new locations | Pizza bar Rosso, wine bar De 3 Wijntjes and Bagels & Beans in the Schunck building verscheen eerst op horecatrends.com.
]]>On George Gershwinlaan, the refined Pizza bar Rosso recently opened its doors. From lunch onwards, you can enjoy dishes like the ‘Pan Rosso’, Sicilian red prawns, a classic Italian aperitivo with an aged Negroni, and of course, unique pizzas. The concept is the first venture by new hospitality group The Ugly Duckling. In Roosendaal, wine bar De 3 Wijntjes opened in the former café De 3 Weesgegroetjes – known locally as “the 3Ws.” Every Friday and Saturday, owners Rick and Sebastiaan welcome guests for wines by the glass paired with refined bar bites. And in Heerlen, the Bagels & Beans location on the Bongerd in the Schunck building has a new owner: Jasper! What once started with a hot chocolate as a guest, has now turned into a new chapter as the official bagel boss.
We wish these entrepreneurs and their teams lots of fun and success with their concepts.
3 minutes read
Pizza bar Rosso Amsterdam | Your neighbourhood pizzabar inspired by the conviviality of Italy
Pizza bar Rosso, a vibrant Italian pizzeria and all-day dining spot, has opened in Amsterdam’s Zuidas, offering an authentic and refined experience for lunch, aperitivo, and dinner. Located on George Gershwinlaan near Station Zuid, Rosso caters to professionals, locals, and food lovers with its warm hospitality and ingredient-driven cuisine.
As the first concept by The Ugly Duckling Group, Rosso blends international hospitality expertise with a deep respect for Italian culinary tradition. The menu highlights organic, seasonal ingredients from small Italian producers. Signature dishes include pizza made from a unique blend of heritage grains, and specialties like “Pan Rosso” sandwiches and Sicilian red shrimp carpaccio.
Rosso is also a destination for aperitivo, serving crafted cocktails like aged Negronis and Rinomato spritzes, paired with complimentary bites. The curated wine list showcases lesser-known Italian vineyards.
The interior combines natural textures, soft curves, and warm tones to create a relaxed yet elegant setting—ideal for quick espressos, team lunches, or evening drinks on the terrace. Rosso aims to be more than just a restaurant: it’s a space where food fosters connection, community, and shared stories, embodying The Ugly Duckling Group’s mission of quality, authenticity, and togetherness.
Introducing The Ugly Duckling Group | Rosso marks the debut of The Ugly Duckling Group, founded by entrepreneur Cathy Luo and her partners, who bring extensive experience from high-end hospitality ventures in Hong Kong and across Asia. With a global perspective and a passion for authenticity, the group is dedicated to curating thoughtful, quality-driven dining concepts that resonate deeply with everyone’s inner foodie. Rosso is open Monday to Saturday from 11:30 to 22:00. Link to their website in the title.
Wine Bar De 3 Wijntjes in Roosendaal | Where Wine Meets Wisdom
In the former café De 3 Weesgegroetjes (a little hail Mary), locally known as “the 3Ws”, a new wine concept has opened: De 3 Wijntjes (the 3 small wines). The name is a playful nod to the past, while the experience is refreshingly contemporary. Owners Rick and Sebastiaan envisioned a space where wine takes centre stage and even premium bottles like Barolo or Châteauneuf-du-Pape are served by the glass. For them, wine is about tasting and storytelling. The wine bar will be in place for six months in collaboration with ‘Over De Tong’.
Rick and Sebastiaan have been friends for over 20 years and share a deep love of wine. With backgrounds in hospitality and several wine certifications, they felt their hometown Roosendaal lacked a relaxed spot for quality wines. That gap is now filled, on Friday and Saturday, at Theater De Kring, which uses the old café as an intimate stage for cabaret and live music during the week.
At wine bar De 3 Wijntjes, it’s all about personal interaction, surprising wine-food pairings, and the stories behind the winemakers. The refined small bites are often supplied by purveyors who also serve Michelin-starred restaurants. The number “3” plays a recurring role: three wines, three bites, three kinds of olives—but of course, guests are welcome to order more.
Expect high-quality wines in a welcoming, down-to-earth setting with a quirky twist: royal family portraits, religious icons, and a grand staircase where live performances come to life. For a taste of the atmosphere, check out the impressions below or click the link in the title.
From guest to bagel boss | A new chapter for Bagels & Beans in Heerlen’s Schunck building
At exactly 11:11 a.m. on Wednesday, June 11, a special moment took place in the heart of Heerlen. Bagel boss Esther officially handed over her Bagels & Beans location on the Bongerd to the new bagel boss, Jasper. Esther opened the cozy café in March 2012 inside the cultural landmark SCHUNCK, where she spent the past thirteen years building a warm and trusted haven for lovers of bagels, coffee, and good vibes. Now, the time has come for a new chapter. With confidence and a smile, Esther passes the “bagel baton” to Jasper.
For Jasper, the takeover is especially meaningful—not only because he’s now officially a bagel boss, but because his connection to Bagels & Beans started right here as a guest. “It all started with a hot chocolate on a cold day, and before we knew it, we were there every weekend,” he shares. “The vibe, the music, the people—everything just felt right.”
What Jasper is most looking forward to is working in this unique location every day. “The Schunck building is a vibrant blend of art, music, and literature—such a great fit for Bagels & Beans.” While the familiar atmosphere will remain for now, a post-summer renovation is planned: new furniture, flooring, a fresh coat of paint, and a revamped bagel home. “It will be the same beloved place—just with a new look.” We wrote about Bagels & Beans before!
Het bericht Young entrepreneurs & new locations | Pizza bar Rosso, wine bar De 3 Wijntjes and Bagels & Beans in the Schunck building verscheen eerst op horecatrends.com.
]]>Het bericht Spotlighting wellness on Global Wellness Day | Best practices from leading brands verscheen eerst op horecatrends.com.
]]>These examples show how destinations and hotel brands can use Global Wellness Day 2026 as a platform to promote meaningful, holistic wellness experiences.
2 minutes read
Examples by Los Cabos Tourism Board and the Mandarin Oriental
A great example comes from the Los Cabos Tourism Board, which is using this global occasion to spotlight the wide variety of transformative wellness experiences available in the region.
This year’s theme, #ReconnectMagenta, is at the heart of Global Wellness Day 2025. It symbolizes a journey of reconnection—with nature, ourselves, our loved ones, communities, and the often overlooked aspects of wellbeing. The Mandarin Oriental Hotel Group embraces this theme beautifully, offering wellness experiences focused on nature, inner reflection, and authentic rituals grounded in traditional healing practices.
Los Cabos celebrates Global Wellness Day with transformative experiences
In celebration of Global Wellness Day, the Los Cabos Tourism Board highlights the region’s growing reputation as a leading wellness destination. With offerings rooted in natural beauty and ancestral traditions, Los Cabos invites travellers to experience healing therapies that nourish body, mind, and spirit.
Wellness tourism is booming globally. According recent data from the Global Wellness Institute — wellness tourism is worth $651 billion and growing 16.6% annually—and Los Cabos is rising to meet the demand. Visitors seeking wellness experiences here report a 91% satisfaction rate and spend around $3,000 per trip. Wellness experiences range from volcanic stone massages at Nobu Los Cabos and cacao ceremonies at The Cape and Waldorf Astoria Pedregal, to ancestral Temazcal rituals at One & Only Palmilla. Guests can also enjoy thalassotherapy at The Club at Solaz, yoga retreats at Drift Hotel, and breathwork sessions during Eforea Wellness Day at Hilton Los Cabos.
The Los Cabos region seamlessly blends luxury with authenticity, offering accessible and sustainable options while preserving local healing traditions. With over 900 new hotel rooms set to open by 2027 and a strong commitment to eco-conscious wellness, the destination continues to redefine intentional travel.
Mandarin Oriental celebrates Global Wellness Day 2025 with reconnection-focused experiences
This Global Wellness Day (GWD), Mandarin Oriental’s global Spa & Wellness locations will honour the theme #ReconnectMagenta, emphasizing reconnection with nature, self, loved ones, community, and longevity. The brand offers complimentary wellness experiences inspired by Oriental philosophy and authentic rituals to support holistic wellbeing.
Guests can expect unique offerings across five dimensions: outdoor meditation and barefoot rituals for reconnecting with nature; journaling and silent tea ceremonies for self-reflection; family yoga and shared treatments to strengthen bonds; local workshops supporting community engagement; and longevity-focused practices like energy therapies and traditional Chinese and Ayurvedic treatments.
Mandarin Oriental also expands its Digital Wellness Initiative, encouraging guests to unplug with screen-free activities rooted in Eastern wisdom. The initiative aims to go beyond a one-day celebration, offering take-home rituals, expert-led content, and wellness products to support long-term wellbeing.
“Reconnection is central to our wellness philosophy,” says Jeremy McCarthy, Group Director of Spa & Wellness. Guests are invited to share their experiences using #MO_GWD25 and #GlobalWellnessDay.
We also wrote about their great wellness initiative of ‘The Art of Silence’ back in December 2024!
Het bericht Spotlighting wellness on Global Wellness Day | Best practices from leading brands verscheen eerst op horecatrends.com.
]]>Het bericht Trends we spotted | Week 24 verscheen eerst op horecatrends.com.
]]>- This weekend in New York City for the fans of the HBO MAX series ‘And just like that…”: a ‘Hot Fellas’ Bakery pop-up.
- An Instagram reel by 60 Seconds to Napoli about their ‘Pasta in a pizza bowl’.
- Celebrating 750 years of Amsterdam at Amsterdam Breakfast on 21 June. An initiative by Ron Gastrobar and Cees Holtkamp.
- Nobu Hospitality is expanding in Poland with the upcoming Nobu Hotel, Restaurant, and Residences in Kraków, located near the city’s historic Old Town.
- Carvel® Ice Cream, kicks off summer with the first-ever soft serve–dispensing billboard in NYC’s West Village on June 18.
- Chipotle is celebrating fans with a limited-edition collection of 13 temporary tattoos inspired by iconic brand elements, today on June 13.
- Marriott International’s Luxury Group brings back the Luxury Dining Series across Asia Pacific from July to September, featuring culinary events at seven top hotels.
- Pret A Manger is launching a new shop format that features a more spacious, family-friendly environment with made-to-order food and drink service suited to longer, more relaxed visits.
- Albron announced the successful completion of its acquisition of industry peer Hutten. Recently the new name of the new organization was unveiled: Hai – Hutten Albron Impactmakers.
Enjoy reading!
Pasta in a pizza bowl at 60 Seconds to Napoli in Germany
An Instagram reel by 60 Seconds to Napoli about their ‘Pasta in a pizza bowl’. We still love the idea although we had seen it before. Check it out in the reel below. Their website is linked in the title.
Dit bericht op Instagram bekijken
A collaboration between Ron Blaauw and Cees Holtkamp – on June 21 they will celebrate Amsterdam’s 750 years birthday in style. At this Amsterdam breakfast, all Amsterdammers are welcome, from 11 a.m. and sleepers can reserve until 2 p.m. You better arrive by bike as the ring road will be closed then due to festivities. Great initiative!
Dit bericht op Instagram bekijken
This weekend in New York City for the fans of the HBO MAX series ‘And just like that…”!
Max (soon to be called HBO Max) is bringing the fan-favorite Hot Fellas storyline from And Just Like That… to life with a real-world bakery pop-up in NYC’s East Village on June 14–15, 2025. Inspired by Anthony Marentino’s bread delivery service, the immersive pop-up features fresh baked goods, coffee, cheeky branding, exclusive merch, and appearances by the ‘Hot Fellas’ themselves. Admission is free. Fans in NYC, Chicago, and LA can also order a limited-edition Hot Fellas Bakery Bundle via Grubhub or Seamless. New episodes of And Just Like That… stream Thursdays on Max, with the season finale airing August 14. More details in their press release, link in the title. Location: Hot Fellas Bakery Pop-Up on 35 Cooper Sq, New York, New York 10003 (Librae Bakery).
Dit bericht op Instagram bekijken
Nobu Hospitality brings iconic luxury lifestyle to historic Kraków
Nobu Hospitality is expanding in Poland with the upcoming Nobu Hotel, Restaurant, and Residences in Kraków, located near the city’s historic Old Town. In partnership with SAO Investments, this luxury development will feature 100 refined accommodations, a signature Nobu restaurant, and the brand’s first cultural district—including a theatre, cinema, studio, co-working space, and art gallery. It also marks Nobu’s first residential project in Eastern Europe, offering 80 upscale Nobu Residences. Blending art, design, and hospitality, Nobu Kraków aims to be a vibrant hub that celebrates Kraków’s cultural heritage while setting new standards in urban living and community-building. More details in their press release, link in the title.
Carvel® debuts the first-ever soft serve dispensing billboard in New York City
Carvel® Ice Cream, kicks off summer with the first-ever soft serve–dispensing billboard in NYC’s West Village on June 18. From 12–7 PM at 137 Perry Street, visitors can enjoy a free vanilla soft serve while supplies last. This playful launch honours Carvel’s 91-year history, dating back to the invention of The Original Soft Serve
in 1934. Fudgie Fanatics loyalty members get extra perks like sprinkles and swag. Can’t attend? Celebrate with BOGO sundaes every Wednesday at Carvel shops nationwide—continuing a tradition started in 1936. Because as Carvel says: “It’s Not Summer Without Carvel!” More details (like how they invented the original soft serve) in their press release, link in the title.
Today, Friday June 13 Chipotle launches a tattoo-inspired promo
Chipotle is celebrating fans with a limited-edition collection of 13 temporary tattoos inspired by iconic brand elements like its black fork, water cup, and “Chipotle is my life” slogan. On Friday, June 13, from 3–4 PM local time, U.S. restaurants will offer a BOGO deal to anyone “tatted like a Chipotle bag”—whether with real, temporary, or drawn-on tattoos. At 13 select locations, guests can also receive a free flash tattoo sheet with in-restaurant orders during the same hour, while supplies last. The promotion honours bold superfans and tattoo culture with a flavourful twist. More details, like the locations involved are mentioned in their press release, link in the title.
Luxury Dining Series | Rediscovering culinary roots with the Luxury Group by Marriott International
Marriott International’s Luxury Group brings back the Luxury Dining Series across Asia Pacific from July to September, featuring culinary events at seven top hotels including The St. Regis Osaka, JW Marriott Jeju, and The Ritz-Carlton, Bangkok. Highlights include chef collaborations, themed dinners, mixology takeovers, and pastry showcases—all celebrating heritage, innovation, and the 2025 theme “Forgotten Flavors.” Marriott Bonvoy members can use points to bid on these exclusive experiences via Marriott Bonvoy Moments. The series promises immersive, multi-sensory journeys blending global expertise with local traditions. Full details and dates available at luxurydiningseries.com. More details in their press release, link in the title.
Pret A Manger is launching a new shop format
Pret A Manger is launching a new shop format that features a more spacious, family-friendly environment with made-to-order food and drink service suited to longer, more relaxed visits. Set to be unveiled in Broughty Ferry and Maidenhead in June, Pret is trialling this format as it continues to expand outside of London and adapt the brand to suit different working patterns and lifestyles.
In a departure from their old format, much of Pret’s menu in these new shops will be made-to-order, featuring a longer counter where customers can watch their delicious products being made. There will be more space for dine-in customers, as well as Little Stars Café play area for families with young children to enjoy. Full porcelain crockery will also be provided while there will only be one ‘ready-to-go’ refrigerated shelf for those customers on the move. More details in their press release, link in the title.
Dit bericht op Instagram bekijken
(@sheli_mccoyofficial)Albron and Hutten announce new organisation name: Hai – Hutten Albron Impactmakers
Last November, Albron announced the successful completion of its acquisition of industry peer Hutten. Meanwhile, the harmonisation programme ‘More impact together’ is in full swing. Recently, the new name of the parent organisation was unveiled: Hai – Hutten Albron Impactmakers. The name shows that both companies work together on an equal footing, with one shared ambition: to make more social impact together. Take a look at Hai’s new website, link in title.
Het bericht Trends we spotted | Week 24 verscheen eerst op horecatrends.com.
]]>Het bericht New 5-star hotel in historic school building in Haarlem | Hotel Palazzo verscheen eerst op horecatrends.com.
]]>2 minutes read
The Cobraspen Groep will bring ‘la dolce vita’ to Haarlem with Hotel Palazzo
The hotel, aimed at the high-end segment, will be operated by Highlight Hotel Group. The redevelopment of the national monument will be awarded later this month to a contractor and installer, who will be announced soon. Luigi Prins, owner of the Cobraspen Groep, says: “With this hotel, we are bringing the good life, ‘la dolce vita’, to Haarlem.”
Renovation with respect for historical character
The characteristic building is being renovated with full respect for its architectural style. The natural stone façade will retain its historic appearance, including its projecting sections, half-columns, and pediment. The maisonette-style hotel rooms will be luxuriously appointed, most with a mezzanine sleeping area for added space and grandeur.
Unique facilities and hospitality at Hotel Palazzo
Hotel Palazzo will distinguish itself from other boutique hotels in Haarlem through its waterfront location and unique facilities. Upon completion, the hotel will include an exclusive wellness area on the top floor, with a pool on the adjacent rooftop. The hotel will also feature several food & beverage concepts, open to both guests and locals. During the day, guests can enjoy coffee and lunch, while the evening the restobar will offer cocktails and refined dining.
About the Cobraspen Groep
The Cobraspen Groep is a real estate investor and area developer active in Amsterdam, Amstelveen, Haarlem, and surrounding areas. The company was founded over forty years ago in Haarlem by Luigi Prins, driven by a passion for monumental and industrial heritage. Notable developments include SugarCity in Halfweg and their headquarters in the historic Elswout estate in Overveen.
About the Highlight Hotel Group
The Highlight Hotel Group was founded in 2024 as the umbrella organization for all hospitality brands under Cobraspen Groep. These include Htel Serviced Apartments, Beachhouse Hotel, SugarFactory, and now Hotel Palazzo. With this diverse portfolio, Highlight Hotel Group serves a broad market while staying true to its motto: ‘Striking locations, memorable stays’.
Het bericht New 5-star hotel in historic school building in Haarlem | Hotel Palazzo verscheen eerst op horecatrends.com.
]]>Het bericht Trends we spotted | Week 22 verscheen eerst op horecatrends.com.
]]>- Apply sunscreen, unwind and explore: this is what summer feels like at Bagels & Beans with Naïf.
- Le Provençal partners with Hôtel Belles Rives for five-star luxury on the French Riviera.
- Aalten launches local summer beer ‘De Witte Linde’.
- The Nolet Copper Club opens its doors: mix your own cocktail among gleaming heritage.
- Exclusive wardrobe: fashionable uniforms for the Rosewood Amsterdam team.
Enjoy reading!
Bagels & Beans and Naïf bring back sunscreen summer
Starting May 27, guests on all Bagels & Beans terraces can use Naïf sunscreen free of charge. The initiative – launched on National Sunscreen Day – shows once again how Bagels & Beans is “smeerverliefd” (completely in love) with its guests. With Naïf’s natural sun protection, visitors can enjoy the sunshine, coffee, and bagels without any worries.
This summer, Bagels & Beans is also encouraging guests to step outside their “ComfortZON(e)”. Between June 2 and July 6, guests who take on small summer challenges – like trying something new or sitting in a different spot – can collect stamps and earn free coffee. Apply sunscreen, unwind and explore: that’s what summer at Bagels & Beans feels like.
Le Provençal Partners with Hôtel Belles Rives for 5-Star Living on the French Riviera
Luxury developer Caudwell has teamed up with Hôtel Belles Rives to provide concierge and lifestyle services at Le Provençal, a £300M+ residential development in Cap d’Antibes. Cap d’Antibes is located adjacent to Hôtel Belles Rives on Boulevard Edouard Baudoin. Residents will enjoy valet parking, spa access, and priority reservations at the hotel’s Michelin-starred restaurant, famed cocktail bar and private beach club.
Set to complete in summer 2025, the restored 1920s landmark will offer 41 luxury homes, panoramic views, a cinema, wellness spa, and six acres of gardens—blending historic glamour with modern Riviera living.
Brewed together, enjoyed together: Aalten celebrates summer with ‘De Witte Linde’
On Ascension Day, Aalten introduced a refreshing new white beer: De Witte Linde, the result of a collaboration between eight local hospitality venues and Brouwerij Wentersch from Winterswijk. With notes of citrus and elderflower, this summer beer is an ode to the Achterhoek region and is now on tap at several venues including Het Noorden, Olde Marckt, and Suzie’s Farm. De Witte Linde symbolizes local collaboration, hospitality, and the joy of the good life.
Shake it like Nolet Copper Club: immersive cocktail experience opens in Schiedam
Starting June 12, guests can step into the world of the Nolet Distillery at the new Nolet Copper Club, located in the historic Witte Huis in Schiedam. This immersive cocktail workshop combines history with craftsmanship. Visitors begin with a behind-the-scenes look at the centuries-old family-run business before crafting three signature cocktails under the guidance of expert mixologists—all in a setting of gleaming copper and glass.
Ideal for unique outings, the Copper Club also repositions Schiedam on the map as the beating heart of Dutch distilling culture through the Dutch Distillers District. The two-hour experience is available for booking from Thursday to Saturday.
Style meets service: exclusive wardrobe for Rosewood Amsterdam
Rosewood Amsterdam has commissioned Amsterdam-based fashion company By Rockland to design an exclusive staff wardrobe. For this, By Rockland teamed up with top designers Claes Iversen and Francisco van Benthum. The result: a collection of 80 pieces across eight hotel departments, combining elegance, comfort, and functionality. Each outfit reflects the hotel’s refined identity, using high-quality fabrics, subtle color accents, and practical layers tailored to the Dutch climate.
According to By Rockland, corporate fashion is increasingly becoming a key aspect of brand identity. The Rosewood Amsterdam wardrobe is a prime example: contemporary, sophisticated, and perfectly aligned with the hotel’s atmosphere and guest experience.
Het bericht Trends we spotted | Week 22 verscheen eerst op horecatrends.com.
]]>Het bericht Radisson Hotel Group opens first ‘Verified Net Zero’ hotels in Oslo and Manchester verscheen eerst op horecatrends.com.
]]>2 minutes read
‘Verified Net Zero’ hotels powered by 100% renewable energy
Both hotels run entirely on renewable energy. In Manchester, heat pumps and a fully electric kitchen ensure the use of 100% green electricity. In Oslo, green electricity is combined with sustainable district heating sourced from waste-to-energy facilities and data centers. Menus have been revised in collaboration with Klimato to include seasonal ingredients and CO₂ labels, reducing their carbon footprint by up to 40%.
The Radisson Hotel Group has chosen to transform existing buildings—an important step since 80% of the buildings that need to meet 2050 climate goals are already in use today. Waste is minimized using eSmiley software, in collaboration with Too Good To Go. The hotels have eliminated single-use plastics and reduced paper usage with a digital concierge app. Nespresso capsules are recycled, and all bathroom amenities are refillable. Remaining emissions are offset via Agreena, which partners with over 2,300 European farmers to restore and preserve soil.
The Manchester location, reopened as Radisson Hotel Manchester City Centre, features 252 Scandinavian-style rooms, a restaurant with a terrace, a spa, swimming pool, and meeting rooms for up to 220 guests. It’s located within walking distance of cultural landmarks such as AO Arena, Manchester Cathedral, and the National Football Museum.
In Oslo, the former Park Inn is being repositioned as Radisson RED Oslo City Centre, a ‘Verified Net Zero’ Hotel, set to open in July 2025.
According to Inge Huijbrechts, Chief Sustainability & Security Officer at the Radisson Hotel Group, these first two ‘Veriefied Net Zero’ hotels mark the beginning of a broader mission: proving that true sustainability in existing hotels is both feasible and financially viable. More details can be found in this press release.
Het bericht Radisson Hotel Group opens first ‘Verified Net Zero’ hotels in Oslo and Manchester verscheen eerst op horecatrends.com.
]]>Het bericht Trends we spotted | Week 20 verscheen eerst op horecatrends.com.
]]>- A real summer festival with unlimited ice cream is coming to London: Ben & Jerry’s ‘Sundaes In The Park’.
- Another seasonal event in London: ‘Capri in the City’ arrives at the Berkeley Rooftop Bar & Pool.
- It’s shaping up to be a busy summer in London, with New York’s acclaimed aperitivo bar and restaurant Dante, hosting a month-long residency at Claridge’s Restaurant.
- A takeaway spot in Barcelona is serving bite-sized flavour bombs somewhere between a pizza and an empanada, called Tino’s.
- After making its European debut last year in Milan, Italy, Mason’s Famous Lobster Rolls is planning to open 100 locations across Europe.
- Soul Water launches their Alubottle – a 100% recyclable and reusable water bottle, offering a stylish and sustainable alternative to single-use plastic.
- White Castle puts its biggest fans in the spotlight through its ‘Cravers Hall of Fame’
- Burger King France teamed up with the Buzzman agency and created a sweet and original Ice Burger. A sweet disc burger filled with ice cream, nuts and chocolate, that’s being introduced by a mysterious Parisian pastry chef.
- Charlie’s TMS is revolutionizing plant-based fast food and expands its U.S. presence with 18 new stores in Arizona.
Enjoy reading!
This is a real summer festival | Ben & Jerry’s ‘Sundaes In The Park’ Festival
Ben & Jerry’s ‘Sundaes In The Park Festival’ is back! It will be held at Chiswick House & Gardens in London on Saturday, July 27th, from 12 PM to 10 PM for the summer’s sweetest festival. Expect a line-up of live music from some of the coolest artists of the season, cabaret performances, and – best of all – unlimited ice cream. And the cherry on top? All proceeds from ticket sales will go to charity partners supporting refugee rights. For more details, check the link in the title.
‘Capri in the City’ arrives in London at the Berkeley Rooftop Bar & Pool
For summer 2025, The Berkeley in London is opening its exclusive rooftop bar and pool to all visitors with ‘Capri in the City’, a seasonal pop-up inspired by the Italian island. Launching on May 24th, the rooftop will be transformed with lemon trees, Mediterranean views, and a Riviera-style atmosphere.
In collaboration with Malfy Gin, the menu features Capri-inspired cocktails like the Azzurro di Capri, Capri Negroni, and Amalfi Gin Granita. A rooftop pizza oven debuts with dishes like lobster pizza and Italian sharing platters, plus desserts like tiramisu and Amalfi lemon sorbet. Guests reach the rooftop via lift, passing a mural by Italian artist Chiara Perano, before enjoying panoramic views of Knightsbridge, Belgravia, and Hyde Park. Open Thursday to Sunday, 7:30–11pm, with bookings available for tables and walk-ins for sun loungers, check out the link in the title for bookings.
‘Capri in the City’ arrives at the Berkeley Rooftop Bar & Pool
TINO | Esto no es una pizza
This takeaway spot on Carrer de Còrsega 225 in Barcelona is serving up bite-sized flavour bombs somewhere between a pizza and an empanada. They’re called Tino’s — from TINO: Esto no es una pizza (TINO – This Is Not a Pizza). We spotted them in a reel by Nora — Italiana a Barcellona. It reminded us a bit of the pizza fritta served by FRIT’ZZA in Utrecht, although the Tino doesn’t appear to be fried!
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Mason’s Famous Lobster Rolls growing European presence
After making its European debut last year in Milan, Italy, Mason’s Famous Lobster Rolls is planning to roll out 100 locations over the next eight years across Italy, Switzerland, Spain, and the United Kingdom.
The European expansion is in partnership with Pietro Funaro, an Italian investment banker and businessman, who visited Mason’s in Annapolis two years ago. One year later, he opened the first European location in Milan. Like Mason’s locations in the United States, the European restaurants offer customers a taste of New England, serving sustainably sourced lobster from Maine with rolls in both classic Maine and Connecticut styles.
European locations will also feature unique menu items, including an avocado roll and a spicy diavolo roll. Good news for lobster roll lovers in Europe! More details can be found in the article on Fast Casual (link in the title).
Dante Takes Claridge’s | Dante NYC travels to Claridge’s Restaurant for month-long residency
This summer, New York’s acclaimed aperitivo bar and restaurant Dante, is heading to London for a month-long residency at Claridge’s Restaurant, starting Monday 30th June. Known for its award-winning cocktails and old-school hospitality, Dante will bring the vibrant energy of downtown Manhattan to Mayfair with its signature drinks and nostalgic New York-inspired dishes.
Founders Linden Pride and Nathalie Hudson will lead the pop-up, introducing a daily ‘Aperitivo Hour’ and theatrical flair to Claridge’s bar. The cocktail menu will feature favourites like The Garibaldi, Dante Martini, Negroni Bianco, and a Chocolate Negroni fountain.
The food menu celebrates classic American dishes, including seafood towers, shrimp cocktail, New York strip steak, and Dante’s signature burger. On weekends, guests can enjoy a New York-style brunch with buttermilk pancakes, banana bread with ricotta, and huevos rancheros. Dante Takes Claridge’s will run from Monday 30th June until Thursday 31st July 2025 in Claridge’s Restaurant and is available to book here. More details in the link in the title.
Soul Water launches the 100% recyclable and reusable Alubottle
With this stylish and sustainable alternative to single-use plastic, Soul Water reinforces its mission for a greener planet. The lightweight bottle features a practical screw cap and elegant design, making it suitable for any occasion. An integrated QR code offers insights into the production process and circular consumption. Soul Water combines quality, design, and sustainability to help consumers make conscious choices. By offering locally sourced mineral water in fully recyclable packaging and opting for low-carbon transport, the brand actively reduces its ecological footprint.
The Alubottle is a practical and sustainable solution for hospitality entrepreneurs looking to meet the growing demand for eco-friendly products. Not only is the bottle lightweight and convenient, but its sleek, minimalist design makes it a perfect fit for cafés, restaurants, and events. More details on their website — link in the title.
White Castle welcomes 14 fans into their ‘Cravers Hall of Fame’
Great idea to put your fans in the spotlight. A wall with images of famous guests is kind of normal but we don’t often spot a ‘Hall of Fame’ with regular guests!
White Castle has inducted 14 devoted fans into its Cravers Hall of Fame, now totalling 284 honourees since 2001. This year’s inductees include a woman who biked 36 miles for Sliders and friends hosting an annual eating contest since 1967. The ceremony celebrates unique, heartfelt stories from fans deeply connected to the brand. Inductees receive travel, lodging, a plaque, and a feature on Slider box packaging. Notable past members include Alice Cooper and Stan Lee, most members are non-famous fans. More details in their press release, link in the title.
An Ice Burger | A collaboration between Burger King France and mysterious Parisien pastry chef, Clément Chasneau
Burger King France, in partnership with the Buzzman agency, is shaking up fast food norms with a creation that’s as sweet as it is original: the Ice Burger. This innovative dessert combines unexpected flavours and textures, offering a unique taste experience. To bring it to life, the brand teamed up with the mysterious Parisian pastry chef Clément Chasneau, who plays a central role in a bold and surprising advertising campaign. More details can be found in the Media Marketing article linked in the title. One thing’s for sure—the Ice Burger looks delicious! It’s a disc(o) burger filled with ice cream, chocolate and nuts.
Mr. Charlie’s plant-based fast-food chain accelerates U.S. growth with 18-store expansion in Arizona
Back in 2022, we wrote about Mr. Charlie’s opening in Los Angeles — and not long after, one of our team members even tried their delicious plant-based burgers. Recently, Mr. Charlie’s TMS (Told Me So), the globally inventive plant-based fast-food brand with a mission-driven ethos, announced its largest expansion to date: a multimillion-dollar development agreement to open 18 locations across Arizona, in partnership with Exclusive Area Developer Patrick Lam. This marks a major milestone in the brand’s nationwide franchise rollout and brings its crave-worthy, feel-good menu to the Southwest for the first time.
Mr. Charlie’s TMS is leading a revolution in plant-based cuisine, proving that fast food can be ethical, joyful, purposeful — and still taste amazing. With a focus on sustainability, community impact, and a playful spirit, Mr. Charlie’s is challenging fast-food norms and sparking a global conversation about what fast food can and should be. More details in their press release (link in the title). We love their marketing — check it out on Instagram!
Het bericht Trends we spotted | Week 20 verscheen eerst op horecatrends.com.
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