Solo out and about | Celebrate yourself on Singles Day at Stayokay

4-11-2025

Next week we will celebrate a day all about you: Singles Day! Singles Day once began as a playful counterpart to Valentine’s Day. In the 1990s, students from China came up with the idea of using November 11, a day with four ones (11/11), to celebrate singles. What started as a funny tradition grew into a globally recognized day. Stayokay is having fun capitalizing on that with special tips on Bachelor’s Day 2025!

Another great example of capitalising on special days! We always mention these, well in advance, in our weekly trend mail! You can sign up here.

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Stayokay Groningen | Former National Archives building will become a contemporary and sustainable hostel

3-11-2025

A new Stayokay hostel will open early 2027: Stayokay Groningen. With modern facilities, a lively café, and an open atmosphere, the hostel will be a meeting place for guests and residents of Groningen. In the coming period, the building will be carefully renovated with respect for its historical architecture and a strong focus on sustainability.

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Stayokay Eindhoven adds pods and family rooms after renovation

24-7-2025

Stayokay Eindhoven has recently completed an extensive renovation, which includes the addition of innovative pods to its room offering. Located in a former Philips factory on the vibrant Strijp-S site, the hostel now presents itself as a fresh and accessible accommodation option for a wide range of travellers. Both the rooms and common areas have been updated while preserving the characteristic charm of the historic building.

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Buurthotel celebrates Neighbour Day in Amsterdam and Rotterdam

18-9-2026

Following the success of Open Hotel Week, hotels in Amsterdam and Rotterdam are transforming into meeting places for their neighbourhoods. On Saturday 26 September, participating hotels will invite residents of Amsterdam and Rotterdam via Buurthotel to a pizza workshop for children, a kickboxing class or a wild-foraging walk. The aim: to connect residents and hotels. This takes place as part of Burendag (Neighbour Day), the nationwide initiative by Douwe Egberts and the Oranje Fonds. With this, Buurthotel is also introducing ‘co-tourism’ in Rotterdam: a model in which tourist facilities create local value for both visitors and residents.

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Solo dining | From trend to the new normal in hospitality

20-7-2026

For many hospitality entrepreneurs, it is still an awkward moment: the guest who walks in alone and is given a table for two because the staff are not quite sure where to seat them. Yet the number of people consciously choosing solo dining continues to grow. Not because they have no company, but because they want to. An evening out with yourself. A little me-time.😉 Peace. Focus on the food. A chance to recharge. We have been following the solo dining trend for years. From Japan’s Ichiran Ramen, where guests sit in individual ‘flavour concentration booths’, to the rise of dining at the bar or counter with a view of the open kitchen. And do you remember when “Twitter dinners” were organised?

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Trends we spotted | Week 27

4-7-2025

At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. With this week links to articles about:

• It’s a Dutch tradition, herring parties to celebrate ‘Hollandse Nieuwe’! This year for the for the 30th time, the Hilton Amsterdam received the first keg by fishmonger Jan van As.
• Chef René Redzepi and the team behind restaurant Noma are heading to Los Angeles in 2026.
• Airbnb is official partner of the Tour de France till 2027 and will offer unique experiences to enjoy the Grande Boucle and the communities surrounding the route.
• Dutch hostel chain Stayokay has launched a playful new campaign: ‘This is not a hostel!’
• With rising temperatures, cooling becomes increasingly important. Skycooler provides a refreshing solution for terraces, sports facilities, events, and smaller indoor spaces.
• Hotel brand ibis continues its European expansion, with recent openings in Belgium, Spain, Estonia, Germany, and upcoming locations in Poland and Hungary. The brand now boasts over 2,500 hotels worldwide.
• Thai street food brand Kaimug is the first restaurant in Germany to introduce a robot chef: the Omni by Botinkit.
• At their recent Leadership Experience event, Starbucks announced their first generative-AI powered solution, Green Dot Assist. This system will support their baristas and other green apron partners.
• Accor’s newest luxury brand, Emblems Collection, blends a storied legacy with a visionary redesign. Fiftheen hotels are in the pipeline, including Rimrock Banff, Lucknam Park Hotel & Spa near Bath in the UK and the Elatos Resort in Greece.

Enjoy reading!

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Trends we spotted | Week 08

24-2-2025

At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. With this week links to articles about:

• Fletcher Hotels head office staff are preparing for the annual spectacle: the ‘Fletcher Hotel Take Over’ on Sunday 23 March 2025.
• Stayokay has reopened its renovated and sustainable hostel on Kloveniersburgwal in Amsterdam, Stayokay Amsterdam Stadsdoelen.
• The CuliQuiz was launched during the Horecava. Second grand final takes place on 31 March in the H2O E-Sports Arena. Fun to participate in with a restaurant or bar team.
• PowerSoul Café, a popular Nevada-based restaurant chain known for its healthy and delicious menu, has become the first restaurant chain in the world to be independently certified down to 5 parts per million (ppm) of gluten, setting a new gold standard for gluten-free dining.
• Taco Bell® and Milk Bar® launch new Milk Bar Birthday Cake Churros in the US, another crossover.
• Marriott Bonvoy and Manchester United invite the club’s most passionate fans for a once-in-a-lifetime stay in The Captain’s Suite Inspired by Legend Gary Neville.
• Enjoying a Fensterccino at the Fenster Café on the Fleischmarkt in Vienna, Austria. Their coffee is served in a cone waffle cone which is coated in chocolate.
• At The Flower Bowl Entertainment Center in Preston (UK) you can enjoy Crazy Golf, Bowling, a virtual reality ride, shuffleboard, watch a movie at their cinema or play Crazy Pool at their Cue Gardens.

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Trends we spotted | Week 06

12-2-2024

At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. With this week links to articles about:

• New ‘cathedral of fried chicken’ – restaurant COQODAQ – opened in New York. Great design!
• Clean the World is celebrating 15 years of making the world a better place with sustainable recycling solutions for the hospitality industry.
• From February 29^th to March 3^rd, IKEA will take over 28 Rue de Lappe close to Paris’s Bastille to celebrate the exhibition IKEA+, that will take place during Paris Fashion Week.
• McDonald’s restrooms in Japan have cleaning devices for phones, the WOSH of Wota.
• Stayokay is the first hostel chain in the world to switch completely to bamboo toilet paper from The Good Roll.
• Hobart’s Single Cup Washer allows one reusable cup to be washed in an energy-efficient and hygienic way.
• Exceptional bucket list locations of McDonald’s including the McSki and a beautiful location in Porto.
• 5 new dishes at THE BUTCHER restaurant chain in Amsterdam in collaboration with Frites Atelier.

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Trends we spotted | Week 05

5-2-2024

At horecatrends.com we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’. With this week links to articles about:

• The Social Hub San Sebastián opened its doors February 1^st.
• The Oleato beverages are now available at all Starbucks stores in the U.S.
• The brand Sofitel launched a new concept – The Haute Croissanterie.
• Subway® in the USA announced a strong start to 2024 with the high demand for the new footlong ‘Sidekicks’.
• De innovative ‘White Vegatables’ collection by Koppert Cress has expanded with ‘Feather Tops’, ‘Talpa Shoots’ and the new Sweet Lov, all sprouts are produced in the dark.
• Stayokay Hostels returns to the Dutch region ‘Brabant’ with a new hostel on Strijp-S in Eindhoven.
• Cocomelt is a chocolate café in London that serves sushi crêpes. Great idea for Pancake Day?
• In September a new cookbook by Yotam Ottolenghi will be released, called ‘Comfort’. He will visit Amsterdam to promote the book in November.

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Trends we spotted | Week 20

19-5-2017

At Horecatrends we spot a lot of national and international trends on a daily basis. We pick the most interesting ones to write articles about, the smaller trends we use in our column ‘Trends we spotted this week’. This week amongst others a marshmallow café is about to open in Chicago and HelloFresh launches a wine delivery service.

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