Postillion Hotels invests in DISC analysis to create strong teams


  • Postillion Hotels uses the DISC-analysis of MapsTell in their job application processPostillion Hotels uses the DISC-analysis of MapsTell in their job application process

As of January 1st, Postillion Hotels has expanded the application process with the DISC analysis. This personality analysis charts people’s behavior and presents the results in an interactive way. The hotel chain wants to select from the start on the behavior of future employees in order to put together more diverse teams. That’s why the company has chosen to make MapsTell’s DISC analysis part of the first round of every application. With this investment in the application process, Postillion Hotels expects to be able to assess even better whether applicants are suitable for vacancies and whether the personality style complements the other personalities within the teams.

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Postillion Hotels help employees by paying off student debt


  • Werken bij Postillion HotelsWerken bij Postillion Hotels

Postillion Hotels pays off the student debt of their employees with 2.50 euros per worked hour. This repayment is in addition to the regular salary of the employees. With this initiative, the hotel chain hopes to be able to take away some financial struggles so there is more room for growth and development. The initiative is the result of a graduation project by students of Hotel Management School Maastricht.

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Virtual influencer as brand ambassador for Postillion Hotels


  • Erik-Jan Ginjaar, algemeen directeur Postillion Hotels & Esther Olofsson

Early 2021, Postillion Hotels will be the first Dutch hotel chain to enter into a long-term partnership with Esther Olofsson, the first virtual influencer in the Netherlands. This starts at the occasion of the opening of their new hotel in the World Trade Center (WTC) Rotterdam. Olofsson is fully computer generated and created by communication agency RauwCC. As a brand ambassador made from bits and bytes, she is prominent at the festive unveiling and opening of the new Postillion hotel and will be available as the most trusted city guide for hotel guests 24/7.

You can follow Esther Olofsson on her Instagram account, in addition, a complete profile of Esther has been compiled. For example: she was ‘born’ in Malmö, Sweden, is 29 years old and has lived in Rotterdam since 2019. Just like a real-life influencer, Esther works with local entrepreneurs and on behalf of brands that match her character and taste!

Reading time: 2 minutes

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I wish you many employees


  • Are you going to apply for #inspectorLeonardoAre you going to apply for #inspectorLeonardo
  • DoubleTree by Hilton Amsterdam X VanMoofDoubleTree by Hilton Amsterdam X VanMoof
  • honeygrow X DailyPay - on-demand payhoneygrow X DailyPay - on-demand pay
  • Mama Gaia Academy - credits Boris HristovMama Gaia Academy - credits Boris Hristov
  • Werken bij Postillion HotelsWerken bij Postillion Hotels
  • Kitchen Robot Flippy 2 - credits Miso Robotics

It is an old Jewish saying that means something like wishing someone a lot of worries and a lot of misery but many hospitality companies are currently having a lot of worries due to the lack of employees. Of course, the best approach is to discuss with your team what you can do to make sure those who work for you are staying. We’ve come across solutions such as closing an extra day, adjusting opening hours, but also snatching staff away from other restaurants. And of course making wages more congruent with other industries. Yet there are colleagues who approach it differently, we have made a list of examples for hospitality owners who are having a hard time finding new employees.

Reading Time: 5 minutes

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Jutter Speijs | The unmanned shop-in-shop solution for the hospitality industry


  • Adams Market by Jutter SpeijsAdams Market by Jutter Speijs
  • Jutter Speijs Food MarketJutter Speijs Food Market
  • Jutter Speijs Food MarketJutter Speijs Food Market
  • Jutter Speijs Food MarketJutter Speijs Food Market
  • Jutter Speijs Food MarketJutter Speijs Food Market
  • De directie van Jutter SpeijsDe directie van Jutter Speijs

Should the minibar belong to the past? It does according to Jutter Speijs. Jutter Speijs offers an unique “Food Market”-retail concept for hotels. The unmanned food markets of the company can be placed in the lobby of a hotel and the guests can decide themselves what they will take up to their room, which makes the minibar unnecessary. Jutter Speijs is already active in several hotels in the Netherlands and hopes to expand locally and abroad this year. read more

Trends we spotted | Week 20


  • Trends we spottedTrends we spotted
  • Jubilee celebrations at Claridge’sJubilee celebrations at Claridge’s
  • Kate Pery in clip - credits Vijat MohindraKate Pery in clip - credits Vijat Mohindra
  • McDonalds USA - Chocolatey Pretzel McFlurryMcDonalds USA - Chocolatey Pretzel McFlurry

At we spot many national and international trends on a daily basis. We pick the most interesting ones to write about, the other trends we use in our weekly column ‘Trends we spotted this week’.

With this week amongst others links to articles about the beer brand Coors, which introduced a barley milk, ‘Golden Wing’.  And we congratulate Brewdog on their 15th anniversary, they have created a 15%. PUNK. IPA for the occasion!

Katy Perry collaborates with in a new campaign. Did you see their clip already? You can watch the whole clip further in this article. And Richard Branson’s Virgin Limited Edition currently has seven high-end hotels and the eighth, the Son Bunyola Hotel on Mallorca, is due to open in the summer of 2023.

There are already two Paradox Museums in Oslo and Stockholm, and at the end of this year a Paradox Museum will open in the ‘American Dream’ shopping and indoor family entertainment park in New Jersey.

On May 12, the 50 best pizzerias in Europe were announced by, 50 Top Pizza Europe 2022. According to them, you eat the best pizza at Peppe Pizzeria in Paris. We congratulate them and nNea Pizza in Amsterdam with their 11th position!

In honor of Queen Elizabeth’s platinum jubilee, Claridge’s is celebrating her anniversary in its own unique and legendary style, including cocktails and a ‘Royal Archive Cabinet’ in their lobby.

There is a limited edition NFT collection of the Instagram posts of virtual influencer Esther Olofsson from Rotterdam! Available at And McDonald’s USA is introducing the ‘Chocolately Pretzel McFlurry’ this summer. For a limited time as from May 25.  

The newest Eataly store opens at Rome Fiumicino airport, with over 2,000 square meters, it will be the brand’s 41st outlet!

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