According to Food Inspiration, soup is undervalued. They created the competition 'Best Soupier of the Benelux'. During the competition, participants are judged on originality, presentation and taste.

The first macaron shop of the Netherlands opens it's doors in Amsterdam, on the day of the macaron (Jour du Macaron) on March 20th . Poptas Pastry make their macarons based on a French recipe in their own pastry kitchen​​. Besides selling macarons, they also give macaron workshops.

Giorgio Armani opened a wine bar on the top floor of their Armani Ginza Tower in Tokyo. Previously it was a private floor, but is now a publicly accessable wine lounge. They hope to introduce the Italian cuisine from the restaurant on the floor beneath to the Japanese shoppers. Guests can choose between 300 wines.

David Gelb made a documentary about the famous sushi chef Jiro Ono. Watch the video of the documentary "Jiro Dreams about Sushi"!

"Variatie op de kaart" (Dutch) stimulates professionals to discover new ingredients and begetarian dishes. They also support restaurants on the way to a varied menu and give advice on what vegetarians like to eat in restaurants. Watch de video!

The Cheetah Generation is a group of new generation leaders around the world. They create innovative ideas for new sustainable ways. NCDO organises "Battle of the Cheetahs" (Netherlands) a competition for five teams (60 young proffesionals) to find solutions for fair and sustainable food. Coaches from business, science and NGO will guide the groups to develop ideas within six weeks.

Fresh slowly pressed juices, great combinations like, apple-ginger-carrot, celery-spinach, cucumber-coconut-apple, apple-cranberry and apple-cinnamon-clove. The company Vruit is located in Noordwijk, The Netherlands.  

Spagheterria (Amsterdam) is a restaurant specialized in Italian pasta dishes. All dishes are prepared with organic ingredients, which are imported from Italy. Every day guests can choose between six pasta dishes, prepared by chef Stefano Cavallari.

Alice Waters, owner of the restaurant in Berkley California, released an subscription (Farm baby) especially for babies. Fresh seasonal ingredients from farms are made into delicious snacks to satisfy their hunger. The jars in which they are processed are also environmentally friendly.

Vrumona (producer of soda drinks) surprised "Prins Fris" (temporary mayor during Carnival festivities) with hundreds of bottles of soda. According to Vrumona the Prince finds soda tastier than beer. They also want to make clear that Carnival can be celebrated alcohol free. At least the soda will be a welcome addition to a Carnival diet.